Wondering how to create high-quality floor graphics to excite your customers? Read on to find out some floor graphic mistakes you need to avoid!
Floor graphics are a surefire way to attract potential customers and impress old ones. You can use them to promote various events, in lieu of overhanging boards, and as a visual merchandising tool. However, for your floor graphics to be as effective as possible, you need to design and install them the right way and avoid making some common mistakes. Many people fail to avail the potential of floor graphics due to the following common mistakes:
Using Low-Quality Adhesive
Make sure that you don’t use a poor quality adhesive to install your floor graphic. If the adhesive is of poor quality, it will leave unsightly traces when you extract or move the graphic from one space to another. It also affects the floor and over time, it becomes rough and coarse. However, if you use a good quality adhesive, it won’t leave any trace behind once you remove the graphics. Additionally, don’t forget to clean and dry the floor before installing the graphics. This will help to keep the graphics attached to the surface in the long term.
Using Cheap Floor Graphics
No matter what you do, just don’t use cheap floor graphics as they can easily peel or tear. Moreover, cheap floor graphics often have unsightly air bubbles when pasted to the floor. They also tend to fade over time. So, make sure to use high-quality floor graphics which will stay intact, withstand regular use, and retain their color.
Choosing the Wrong Colors
When designing your floor graphics, make sure to pick the right color tones and codes. Make sure that your chosen colors don’t blend together or with your floor background as that will prevent your graphics from standing out. To ensure that your graphics are attractive and eye-catching, use contrasting colors that will stand out against the background of the floor. For instance, if the floor is white or grey, then you can opt for bright colors such as red or orange to increase the visibility of your floor graphics.
Not Laminating the Graphics
Don’t forget to laminate your floor graphics. It’s a vital step as it allows you to prevent the eventual wear and tear of floor graphics. Also, laminating them prevents them from getting dirty and allows your graphics to stay in top shape for a long time.
Applying the Graphics on a Dirty Floor
Make sure to thoroughly clean the area where you plan on installing your floor graphic. It needs to be free of dust and debris. If you forget to clean the area, your floor graphic will have an uneven surface and lots of air bubbles, which will ruin its look. Moreover, you might have to reapply the graphics, which will cost you time and might even ruin the actual graphics. Additionally, before installing the graphics, make sure to mark the surface area so that the installed graphics are pasted exactly right.
Now that you know these common floor graphics mistakes, make sure to avoid them when creating and installing your floor graphics.
