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Digital Marketing News
Birmingham, AL
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Month: March 2024

Mountain Brook, AL – How to Create a GBP Video Using Canva – Digital Marketing

Fri, March 29 2024 - 9:27 AM
Why a Video is Crucial for Your Google Business Profile A video on your GBP can significantly differentiate your brand in the crowded online marketplace. It offers a dynamic way to present your brand’s narrative, products, or services, allowing potential customers to connect with your business on a more personal and emotional level. Videos convey complex…

Vestavia Hills, AL – Beginner’s Guide to Search Ads – Digital Marketing News

Fri, March 22 2024 - 11:14 AM
Understanding Search Ads Search ads are targeted advertisements that appear at the top and bottom of search engine results pages (SERPs) when users search for specific keywords or phrases related to your business. Labeled as “sponsored” or “ad,” these ads are designed to be highly targeted, ensuring they are only shown to users actively seeking what you o…

Vestavia Hills, AL – Bard Chatbot Image Creation: What We Know – Marketing News

Fri, March 15 2024 - 12:12 PM
Google Bard, also known as Gemini, is an AI-powered conversational agent designed to engage users in natural language interactions. With its recent addition of image creation capabilities powered by the Imagen 2 model, Bard takes creativity and productivity to new heights. This advancement allows users to request specific images based on their requiremen…

Vestavia Hills, AL – Digital Marketing Tactics for Shrinking Attention Spans

Fri, March 8 2024 - 10:36 AM
With shrinking attention spans and endless distractions, it opens up the question, “How do we market to shrinking attention spans?” The average attention span is estimated to be merely 8 seconds, and it sparks the debate on whether this trend necessitates a change of marketing strategies. However, a closer examination reveals that attention spans might n…

Vestavia Hills, AL – Online Reputation Management – Digital Marketing News

Fri, March 1 2024 - 11:50 AM
The importance of ORM for small businesses cannot be overstated. Positive reviews and a robust online presence can be the difference between attracting new customers or deterring them. Studies reveal that consumers heavily rely on online reviews, with a significant portion placing as much trust in them as personal recommendations. This underscores the cr…

CityScoop is the top ranked local business news network in the United States. Established in 2008, CityScoop has been providing local communities with high quality news about local businesses and their most recent projects.

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