TheBirmingham CityScoop

Digital Marketing News
Birmingham, AL

Birmingham, AL – Small Business Owner Checklist For Success – Digital Marketing

Running a successful business involves much more than just having a great idea or a hardworking team. It requires a deep understanding of your business, goals, and plan. Small business owners should be able to answer these questions in order to set their business up for success. What is Your Business Known For? This is about understanding your bus…

Birmingham, AL – How to Use PPC Ads to Get More Calls – Digital Marketing News

Small business owners often face challenges in embracing advertising strategies, particularly pay-per-click (PPC) ads. However, well-structured and optimized ads are crucial tools for these businesses, offering significant benefits such as increased brand awareness and more customer calls. This blog post looks at the importance of PPC ads for small busin…

Birmingham, AL – Mastering Local SEO: Creating An Effective Location Page

Location pages are an important but often overlooked tool for small businesses aiming to boost their online presence. This guide explains the essentials of creating effective location pages that resonate with local audiences and enhance website visibility. A location page is a hub of information about your business, detailing what you do, where you're…

Hoover, AL – Unlocking the Potential of Your Website as a 24/7 Sales Tool

As a small business owner, understanding the power of your website as a 24/7 salesperson is crucial. It's your first interaction with many potential customers, serving not just to grab attention but to provide vital information and leave a lasting impression. To leverage this tool effectively, it's essential to comprehend and maximize your web traffic. T…

Hoover, AL – Elevate Your Business: Mastering Branding for Emotional Connection

Branding is crucial for standing out in a saturated market, setting customer expectations, and building a lasting connection. It is a superpower that elevates a business beyond its products or services, illustrating the premium value of strong branding. Branding plays an integral role in marketing. Without branding, marketing efforts are incomplete. B…

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Glyna Humm

Fusion One Marketing

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