One of the many strip mall/ business centers in the Tampa area is getting a new tenant. It’s a family salon called Lemongrass. Now everyone knows its coming, because a brand new channel letter sign tells them so. The owners of Lemongrass contacted Premier Signs of Tampa to take their logo and create and install the sign over their entrance, prior to opening, to gain advance advertising for their salon.
The channel letter sign consists of two lines of varied size letters. The main title sign is in larger, bolded text in a beautiful bright green acrylic. That is, except the slice of lemon, that replaces the “O”. Changing just one letter like this really gives unique character to the name and makes it more recognizable, helping reinforce their brand. The smaller tag line states its purpose, further clarifying the type of business and its services. This line is in a smaller, corresponding text,with a gray acrylic face.
Acrylic channel letters are a very popular exterior sign medium, especially for retail centers. Each tenant is usually designated an amount of sign space according to the individual store front’s width. Lemongrass is lucky enough to be in a corner spot that has a large curved stone structure that anchors each end of the mall. Their sign was installed letter by letter on this protruding structure because of the curve, rather than on a raceway that is the common installation technique on flat exterior wall surfaces. The curve allows this tricolor sign to be seen from multiple directions. Channel letters can also easily be fitted for LED lighting so that the sign can be seen rain or shine, day or night.
Lemongrass’ sign is a prime example as to why channel letters are so popular for outdoor business wall applications. It showcases that channel letters come in a vast selection of standard colors and can be color matched, like their bright green, gray and the lemon slice. The lemon slice demonstrates that not just letters, but symbols, can be fabricated as part of your channel letter sign. The two rows of letters are examples of the many text style options, varying text sizes, and widths. Channel letters are a very durable medium, so they are a very good exterior sign choice even for the Florida weather elements.
Looking for a new exterior business wall sign for your company? Get in touch with Premier Signs of Tampa and learn more about acrylic channel letters and many other outdoor sign material options. Call 813-904-7006 or send inquiries to info@premiersignsfl.com.
