Old, faded signs no longer catch the eye like they once did and can make your business appear neglected. If your sign is damaged, difficult to read, or doesn’t reflect your current branding, it’s time for a refresh.
If your branding has changed or visibility has decreased, it’s time to reconsider your current signage. An upgrade can enhance visibility, generate excitement, and effectively showcase your products or services.
Faded Colors and Weather Damage
Sun, wind, and rain can wear down even tough materials. Faded colors, peeling vinyl, and rusted metal signal that your sign has aged. This wear can make your business look neglected, regardless of service quality. Upgrading to UV-resistant materials or LED lighting improves durability and refreshes your appearance.
Outdated Logo or Branding
If you’ve rebranded but kept old signage, you’re sending mixed signals. Inconsistent branding confuses clients and suggests that you’re behind the times. Updated signs aligned with your current look reinforce trust and professionalism.
Low Visibility, Especially at Night
Signs that are hard to read, blocked, or unlit at night fail to do their job. Visibility affects foot traffic and recognition. Options like LED channel letters, backlit displays, or better contrast and typography can make your sign stand out around the clock.
Outgrown Your Existing Sign
Business growth or relocation can make your original signage feel too small or outdated. Whether you’ve added services or changed locations, your sign should reflect your current scale and goals. A custom redesign ensures it fits both your space and message.
You’re Not Attracting Enough Attention
If your foot traffic has slowed or you’ve noticed clients struggling to find your location, your signage may be partly to blame. A dated or bland sign doesn’t stand out in a competitive retail environment.
Eye-catching signs with dimensional letters, motion lighting, or creative design elements are far more likely to grab attention. Sign upgrades can also incorporate technology, such as digital message boards, to display timely promotions or updates, keeping your communication fresh and engaging.
Clients often judge a business by what they see first, and the signage is that first impression. If people are having trouble reading it from the street or if it no longer reflects your brand, you’re losing valuable attention. Modern materials and LED technology can bring your sign back to life. An upgrade revitalizes your image and demonstrates to clients that you’re committed to quality.
Be Bold Sign Studio is a full-service custom sign and graphic design company specializing in various goods and services for multiple industries. We can assist in developing an overall identity that will get you recognized, from car wraps and graphics to trade show signage, building signs, and signs for your waiting room or lobby. We have the skills and experience to transform your company’s site, cars, and atmosphere into an eye-catching show. Through our team of sign makers, designers, installers, and trusted partners, we clearly emphasize high-quality manufacturing and service while delivering a diverse choice of signs and related goods.
