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Sterling, VA – Types of Custom Channel Letters Installed by a Sign Company

SYNOPSIS: Virginia residents explore the different types of custom channel letters installed by a sign company, learning how these eye-catching signs can boost the visibility of their business or brand.

Explaining the Types of Custom Channel Letters

BY: Burton Francois, Be Bold Sign Studio

Channel letters offer a bold and professional way to display a business name or logo on a storefront. These three-dimensional signs come in various styles, including front-lit, back-lit, and halo-lit options, each creating a distinct visual effect. 

Materials, colors, and lighting can be customized to match a brand’s identity and enhance visibility. Whether installed indoors or outdoors, channel letters provide a striking and durable signage solution.

Combo Lit Channel Letters

Combo-lit channel letters offer both front and back illumination, creating a striking effect that enhances visibility. These signs use a combination of translucent acrylic fronts and reflective backlighting, giving businesses a bold and dynamic look. They work well for businesses that want their signage to stand out both day and night.

Front Lit Channel Letters

Front-lit channel letters are the most common type, featuring illuminated acrylic faces that provide a bright and clear display. These letters use LED or neon lighting to ensure visibility in various lighting conditions. They are ideal for storefronts, shopping centers, and any business looking for a professional, eye-catching sign.

Back Lit Channel Letters

Back-lit channel letters, also known as halo-lit letters, create an elegant glow by lighting up the area behind the letters. These signs use metal faces and clear or frosted back panels to produce a subtle but sophisticated effect. They are often used by upscale businesses, hotels, and restaurants for a refined appearance.

Open Face Channel Letters

Open-face channel letters feature exposed neon or LED tubing, giving them a vintage and vibrant look. Without acrylic face covers, these signs have a raw, eye-catching glow that works well for entertainment venues, bars, and retro-style businesses. Their high visibility makes them effective in attracting attention from a distance.

Raceway Mounted Channel Letters

Raceway-mounted channel letters are attached to a metal box called a raceway, which houses the electrical components. This installation method reduces wall penetration and simplifies maintenance, making it a practical choice for businesses in rented spaces. Raceway-mounted signs provide a clean look while neatly containing wiring and power sources.

Choosing the right type of channel letters depends on the desired impact and visibility needs. Illuminated options ensure round-the-clock exposure, making businesses stand out even at night. High-quality fabrication and installation guarantee longevity, even in harsh weather conditions. A well-designed channel letter sign reinforces brand identity and draws attention from potential customers.

Be Bold Sign Studio is a full-service custom sign and graphic design company specializing in various goods and services for various industries. We can assist in developing an overall identity that will get you recognized, from car wraps and graphics to trade show signage, building signs, and signs for your waiting room or lobby. We have the skills and experience to transform your company’s site, cars, and atmosphere into an eye-catching show. Through our team of sign makers, designers, installers, and trusted partners, we clearly emphasize high-quality manufacturing and service while delivering a diverse choice of signs and related goods.

“Best Sign Company in Sterling, VA”

Top Rated Local Custom Sign Shop / Store / Business / Company

Loudoun County: Sterling, Dulles, Reston, Chantilly, Leesburg, VA

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“Best Sign Company in Sterling, VA”

Top Rated Local Custom Sign Shop / Store / Business / Company

Loudoun County: Sterling, Dulles, Reston, Chantilly, Leesburg, VA

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Burton Francois

Be Bold Sign Studio

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504 Shaw Road,
Sterling, VA 20166, USA

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504 Shaw Road,
Sterling, VA 20166, USA

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Sterling, VA – Types of Custom Channel Letters Installed by a Sign Company