Have you ever heard the most common myths that float around regarding vehicle wraps? Here are some of them.
Vehicle wraps are one of the most economical yet effective marketing tools that a business can use. With vehicle wraps becoming popular every minute, there is a flood of information about them, most of which isn’t true. Some people argue that vehicle wraps are expensive, while others believe that vehicle wraps affect your car’s paint. Before using vehicle wraps for your next marketing campaign, you must know whether such information is true or not. In the following article, we shall debunk some of the most common myths about vehicle wraps.
So, let’s begin.
Myth # 1: Leased Vehicles Can’t Be Wrapped
It is an absurd thing to say that vehicle wraps cannot be used on leased vehicles. It is a common practice these days to wrap leased vehicles, and so many big companies do this. In some cases, leased vehicles are delivered to the wrap designer. Most of these vehicles are new and therefore, have a new paint job. Wraps are applied to fresh paint and can be removed without the paint getting damaged. However, before wrapping a leased vehicle, it is better to go through the lease agreement.
Myth # 2: Vehicle Wraps Damage Your Car’s Paint
Contrary to popular belief, vehicle wraps protect your car’s paint. If your car is newly painted, a vehicle wrap will protect the paint against sunlight, dust, rainwater and other environmental elements, which are detrimental to your car’s paint. However, before having your car wrapped, make sure to have it inspected for any dents or scratches. Removing vehicle wraps from dents can damage the paint of the car.
Myth # 3: Vehicle Wrap Removal Is Difficult
Vehicle wraps are designed and installed in a way that they are extremely easy to remove. The most reputable and trustworthy sign companies and vehicle wrap designers invest in the best resources to make these vehicle wraps. Furthermore, wraps are checked for safe and smooth removal before usage and pre-application testing is a part of the process. Also, high-quality vehicle wraps are safe to remove and leave no unsightly residues and blemishes behind on the body of the car. With a little amount of heat, vehicle wraps tend to come off, without damaging the body of your car.
Myth # 4: Vehicle Wraps and Graphics Are Expensive
There is no conclusive answer to whether vehicle wraps are expensive or not. The cost of vehicle wraps depends upon the nature of your business as well as your vehicle usage. If you are a professional marketer, you can understand that vehicle wraps are far cheaper as compared to television, radio, and print advertisements. Furthermore, a vehicle wrap is a one-time investment that keeps you from paying for air time as well as the slots you purchase on various media channels.
Now that we have debunked the common misconceptions about vehicle wraps, you can now make an informed decision. Before investing in vehicle wraps, there are some factors you must evaluate. These factors include your business and promotional needs, the kind of vehicles you plan on using, and your budget.
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