G-Force Signs & Graphics, the one-stop source sign company in Windsor, CT, has recently completed an interesting project for We-3 Transportation provider for Hilton Garden Inn. A Ford Transit van, which belongs to the hotel, had an old wrap that no longer reflected the hotel's brand. Hotel We-3 Transportation tasked G-Force Signs & Graphics to wrap it with an entirely new look.
Overview of Project
The Hilton Garden Inn uses its shuttle van to ferry guests to and from the hotel as part of its service. After a while, this wrap began to wear, became outdated, and no longer reflected the hotel chain's brand. We-3 Transportation wanted to give a whole new look to this van with new graphics. Included in this project were:
Removal Of The Old Wrap: The old wrap, which was good in days gone by, was fine and cautiously removed so that the surface of the car was clean and ready for the new graphics.- Surface Preparation: The van was cleaned very well after the previous wrap was removed to have the right adhesion for the new material.
- New Graphic Installation: The new design had a full coverage wrap down the sides, including perforated window film to provide visibility from inside the van. The front and rear of the vehicle were wrapped with eye-catching graphics that align with Hilton Garden Inn's updated branding.
Why Vehicle Wraps Are So Important in Branding
With custom vehicle wraps, any hospitality business would be greatly empowered. As guests watch the shuttle arrive, the appearance of the van is their first impression of the hotel. A bright and well-designed wrap does so much more than simply acting as an identifier-it's a mobile billboard, promoting the business to potential customers throughout Windsor.
This project reminded both We-3 Transportation and Hilton Garden Inn how important it is to keep branding current at every touchpoint. A sleek, modern design not only serves to lift the image of the hotel but also elevates the guest experience of a professional, cohesive brand.
The Wrap Installation Process
- Design Review: Updated graphics designed by We-3 Transportation incorporated current branding elements of Hilton Garden Inn. G-Force Signs & Graphics partnered closely to get the design to a point where it was ready for full-coverage wrap installation.
- Surface Cleaning & Prep: Removing old wraps can sometimes leave behind sticky adhesive or minor surface imperfections. G-Force took extra special care cleaning the surface of this van to make for a smooth, flawless installation.
- Application: The new wrap, with its perforated window film, which allows seeing from inside while retaining a design in the outside environment, was well utilized by the team to make sure that everything fits together both in looks and operation.
Final Check: After the wrap was fully placed, the van was thoroughly checked all over to make sure everything was applied properly and without air bubbles or any kind of imperfection, ready to hit the road.
Wrap Your Fleet Today!
Whether refreshing company vehicles or increasing visibility for your business, G-Force Signs & Graphics can help. Call us today to discuss bringing your brand to life with custom vehicle wrapping!
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