April Skateboards is an example of what happens when top-tier talent meets clean design and a thoughtful vision. Founded by Australian legend Shane O’Neill in May 2019, the brand emerged shortly after he left Primitive and was revealed via Instagram. O’Neill’s goal? Craft a modern, rider driven company that breaks
away from loud, over-the-top visuals in favor of minimalism and refined aesthetic.
Though rooted in Chatsworth, California, April’s team is an international powerhouse. Beyond Shane himself, the roster includes Olympic gold medalist Yuto Horigome, Brazilian phenom Rayssa Leal, skate legend Guy Mariano, 
and rising talents like Dashawn Jordan, Noah Nayef, Kai Kishi, and Ronnie Kessner.
Shane established a refined visual language marked by sleek typography, ample negative space, and bold yet understated graphics. Decks like “Chrome Rose” and “Vintage” showcase this design philosophy, standing apart in a crowded industry. The brand’s visuals are striking in their restraint, embracing minimalism without sacrificing impact.
April offers high-performance skateboard decks made from premium maple, available in most standard sizes and
even mini sizes for the little shredders. Complementing their decks, they offer curated streetwear, tees, hoodies, snapbacks, and washed denim, all designed to align with their sleek aesthetic.
In May 2025, April celebrated its sixth anniversary, showcasing how far the brand has come while retaining its 
tight-knit, rider oriented roots. It continues to grow through compelling video content, rider collaborations, and curated gear releases, such as their recent April x Nike SB Dunk Low sneaker drop, a testament to crossover appeal in skate culture. Oh and not to mention all the medals their riders keep stacking up!
In under six years, April Skateboards has carved a niche that blends pro level credibility, refined design, and global reach. More than just another deck brand, April represents Shane O’Neill’s vision, a clean rider-centric skate line that speaks to performance, art, and culture. Now available at Orbit Skate and Boutique!
