Pro Video Services Available for Retirement Homes
Helping prospective residents and their families feel comfortable about choosing a retirement home can be a tall task for marketing teams. While your facility might offer a fantastic service and take great care of its residents, choosing a retirement home is a major life decision for most people. If you’re seeking the best way to educate people about your facility, expert video production could be a great option.
Our company has helped businesses all over California tell their story by creating expert-level videos. We work with all types of companies, and like to think of ourselves as an extension of your current marketing team. By arming them with the highest possible content, we give them the ability to share your message and reach as many people in your target market as possible.
In the sections to follow, we will point out a few ways our video production services can help cast a positive light on your retirement facility and help prospective residents feel right at home.
Differentiate Your Community
When marketing any type of product or service, video is very impactful. Whether it’s a social media post, a paid ad, internal video to be played in your offices, a commercial or for your website, video should be a major part of your marketing efforts. While almost every retirement home uses video for marketing in some form, when you bring in a professional video production company you gain a distinct advantage. Professional quality video is instantly recognizable, eye-catching and can instill a sense of confidence in your prospects.
Attract New Clients
When we begin working with a client, one of our main questions is: how do you want the viewer to feel after viewing our production? We want to hear your feedback and create content which runs parallel to your overall marketing efforts. By creating high quality content outlining the features of your facility, testimonials from current residents and their family members and highlighting your staff members, we can help prospective residents feel like your facility is their best choice. For retirement facilities, we understand you are in a unique position and your marketing team understands the selling points of your industry. We can use their feedback to create content with the goal of attracting new residents.
We’re Your Video Marketing Partner
We are very fortunate to have worked with great companies in the Sacramento area, and it’s our goal to create lasting relationships with all our clients. While professional videos are fantastic, keeping your content fresh and updated regularly is key to sustained success. We have a proven system of regular content creation which can be used on social media or via traditional marketing avenues, and we can adapt this system of regular content creation to your needs. The result is a continued impression on your target market and ultimately an increase in your prospect pool.
If high quality video production seems like a viable option for your marketing efforts, we would love to tell you more about our services. To get started, browse our website and fill out our contact form there or give us a call today.
