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November 25, 2020

Hampton, VA – Establishing the Best Signs for Your Restaurant to Help Customers

Posted in: Industry News

If it weren’t for various types of signs being situated throughout today’s restaurants, customers and employees alike would be unsure of each establishment’s rules, policies, and even its menu items.

There are entrance and exit signs, restroom signs, special promotion signs and no smoking signs, to name just a few. Wall-mounted signs and wall graphics are also generally quite effective at conveying some type of information.

For communicating certain information, hanging signs, door signs or banner signs may be the most efficient method. Hours of operation can be posted on door signs. Banner signs work especially well for buffet restaurants, and hanging signs are ideal for fast food restaurant overhead menus.

There are lots of different types of informational signs that are very useful in the seating and take-out/cashier areas of restaurants. These include signs that state seating policies, where to pay for and pick-up food orders, credit card policies and handicapped access.

While there certainly are plenty of uses for signs in the dining area of restaurants, there is an equally important need for different types of signs in the employee work areas.

Food prep and/or kitchen safety signs are not only useful, but they are often required by law. Signs that designate specific uses for sinks and food prep areas, hand-washing reminders, knife and oven safety tips, food temperature charts and dish washing procedures help to keep restaurant kitchens operating on a professional level.

The exterior of a restaurant can be thought of as a blank canvas that offers numerous marketing opportunities. The type of signage that is utilized at an eatery can help to create or reinforce its image, and can be a great tool for drawing customers.

Attached signs, building signs, channel letter signs, window graphics, and post and panel signs are just some of the options that restaurant owners have when it comes to outdoor signage at their establishments.

Sidewalk signs, also known as sandwich boards, are another excellent form of outdoor advertising that can really attract hungry diners. These signs often feature surfaces on which daily specials and other menu items can be listed, then easily erased and reused when needed.

No matter which types of signs a restaurant may choose to display, it’s always best to work with a trusted and reliable sign company. In the Newport News, Virginia, area, for example, the James River Sign company consistently provides top-rate sign products and services.


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