Healthcare clinicians have a particularly impactful responsibility in recruiting for their team or business. This is because most healthcare clinics are patient-facing, so the decisions about who is on your team have a direct impact on patient satisfaction and ultimately the success of your business and team.
Fortunately, FocalPoint’s seasoned Business Coaches understand the recruitment world, and what strategies to use for healthcare clinic recruitment.
Effective Recruitment Strategies for Healthcare Clinics
- Make use of “niche” job sites
In conjunction with posting ads for positions on well-known sites like Indeed.com, recruiters for healthcare clinics should take the time to pursue more targeted websites. There are a few healthcare job boards that are specific to this industry that can be found with a simple internet search.
This approach ensures you’re getting your open roles into the hands of qualified professionals, and quickly.
- Consider Recruitment Software
Both the traditional and the newer methods of recruitment can be effective. If you are tech-savvy, enlisting the help of recruitment software might be up your alley. These systems can help track applications or even invent a referral program for your business that allows current employees to refer professionals they already trust.
- Stand Out
Healthcare jobs are usually in high demand, so it is imperative that your business stands out among the masses. This concept can include things like rethinking your brand aesthetic and how effectively your business vision is communicated to potential candidates.
Many recruitment experts recommend adding a sense of intimacy to recruitment pages, such as images of the existing team, staff-written blurbs about hobbies and their interest in your business, or videos of employee engagement events.
- Make Use of Refined Assessment Tools
Many recruiters in other industries have begun adopting personality tests as part of the hiring process. These assessments are not skills based. Instead, they focus on helping the administrator understand the work and communication styles of the candidate, as well as their problem-solving approach, level of comfortability with stress, and even their appreciation for collaboration.
Enlisting the help of these assessments during your hiring process can help refine candidate options for you – bringing those who you think will mesh best with your business values to the forefront.
- Simplify the Application Process
Candidates who are searching for work are often sourcing multiple businesses and job boards for their search. Therefore systems that, for example, require an applicant to retype everything in their resume instead of allowing them to upload what they have already spent time preparing, can be a turn-off for an otherwise perfect candidate.
Take a look at your application process and ask yourself if there are ways it can be more accessible and amendable to the demands of a job search.
Recruitment is a necessary and impactful part of any business, and healthcare clinics have a special need to find the perfect candidate. Hiring a FocalPoint Business Coach today is the next step in achieving your recruitment goals – don’t hesitate to contact us.
