In a study organized by the American Trucking Association, it was determined more than 90% of survey participants recalled the ads they previously had seen on the test vehicle.
Studies have shown that vehicle wrap advertising for a fleet is the most cost-effective way to reach your audience and gain leads. (sources: Cox Media/Eagle Research Study 2008; Outdoor Advertising Association of America; Arbitron Study 2010)
Hands down, vehicle wraps are a great way to advertise your business and track results. There are other advantages in wrapping your company vehicles with vinyl, and they are protecting the original paint job and changing vehicle colors to match the fleet. Are you in the market for vehicle wraps for one company vehicle or a fleet, and curious on what you should know? Here are some tips for the best time and condition to install vehicle graphics. Ideally, the best time to apply a wrap is when the vehicle is new or just had a high-quality paint job. If the body is less than perfect then the paint should be in good condition, have a protective clear coat, void of deep scratches, dents, rust, corrosion, or any other cosmetic issues. If you’re hesitant to apply a wrap to a new vehicle it may help to know that a quality vehicle wrap can help extend the life of a good paint job by protecting the vehicle from road hazards, exposure to the elements, and other unforeseen debris.- It’s important to know that a quality wrap is not a solution for a bad paint job. Because visible imperfections in the paint are visible through the wrap. Also, flaws can affect how the vinyl wrap sticks to the body of the car, which can quickly turn into a disaster.
- A quality vehicle wrap requires a professional installation and completed by an experienced professional installer with a good reputation, as a notable wrap installation requires a highly skilled technician. A professional installer will help you decide whether you need a partial or full wrap and how it affects your vehicle’s paint.
- At Universal Sign and Graphics, we design and install eye-catching graphic wraps on all types of vehicles for businesses. We use the high-quality 3M vinyl graphics for our vehicle wraps and recommend maintenance products designed to help keep vehicle graphics looking brilliant.
- Vehicle wraps are not permanent and can be removed by a professional. Your vehicle will be back to its original body paint, or you can update the wrap to reflect new company information or marketing campaigns as often as you like.
- Vinyl wraps are not limited to your cars and trucks. Universal Sign and Graphics can also wrap food trucks, storage containers, motorcycles, ATVs, panel trucks, RVs, vans, buses, trailers, boats, and tractors. Be assured that we will use the best quality 3M products on all wrap jobs.
