Looking for custom wraps for your company’s vehicle to reach more people?
Read on to learn some design tips offered by the experts at Image Signs of McKinney.
Every local business wants to reach as many potential customers as possible, using all the available marketing tools they can use. Vehicle wraps are one of the methods that can help your company effectively market the products or services. If you already know the benefits of using wraps for buses or trucks, you know how helpful they can be in promoting your brand.
However, vehicle wraps will not work if they aren’t designed to convert potential customers into repeat clients. To get the most out of your investment in truck or bus wraps, the experts at Image Signs of McKinney share the best design tips with you!
Design Tips for Custom Bus/Truck Wraps
Different designs work for different types of businesses. It’s essential to understand the problems of your targeted audience and how your business can solve them. Only then can you reach the maximum number of people and promote your business with positive results. Here are some important design tips that can help you with your custom bus or truck wraps:
Understand the Vehicle
Before designing the wrap for any vehicle, we have to take measurements to understand the space used. We have to size up the sides, rear, hood, bumpers, and roof using direct shots before designing. Whether you want partial wraps or full-wrap service, the proper measurements can help the sign company decide how much work is needed. It also helps in determining the cost of the wrap job.
Use Bold Colors and Design
Signage does not have to be an in-your-face type thing. However, the method of signs or graphics can determine how bold you can get with the design. For vehicles, it’s crucial to have bold colors and designs because they have to stand apart from other cars and buses on the road. If it becomes easy for them to blend in, the vehicle wraps will not be helpful.
Keep the Design Simple and Creative
Going bold does not mean overcrowding the design! The colors and fonts can be bright and bold, but the design should be simple to comprehend from a distance. You can use the business logo, brand colors, and multiple design elements to use the vehicle for marketing purposes. The most effective wraps have a colorful design and dynamic graphic elements.
Keep the Advertising Copy Simple Too
Too many words can distract your potential customers. They may appreciate the design and copy on the vehicle, but if the words do not convey the right message, it will be useless. Therefore, use specific copy to advertise your business, and include only the essential business information your potential customer may need.
Order Custom Vehicle Wraps from Image Signs of McKinney!
Our sign company can design and create vehicle graphics or wraps to help you reach your target audience. Get in touch with us today to request a consultation and order new vehicle wraps for your business!
