Experience Signs was recently asked to create a NASCAR vehicle wrap design for a local highly regarded Farmers Insurance Agent, Todd Zelenka. The purpose of the design was to immediately differentiate Todd’s brand from any other. The desire was to ensure the viewer would have an indelible impression immediately upon seeing the car. The challenge was that we could not copy the existing design of the Farmers sponsored NASCAR vehicle.
The image above shows the impressive result of the new design as well as the expert installation of the wrap. There is no doubt Mr Zelenka will be turning heads and creating buzz filled impressions with this vehicle.
The image to the left shows another side of the car but most importantly reflects Todd’s approach to insurance. “Let’s Talk …Life” sums up what is most impressive about this business. Before ever selling a penny of insurance, Todd engages in a conversation to fully understand the needs and desires of his potential clients. Then, instead of immediately offering insurance solutions, Todd performs a complete review of the potential client’s existing coverage. Education is the next step. Todd clearly explains the where the existing coverage meets the needs and desires and where it does not. It’s only after this step that any necessary solutions are discussed. Often times, Todd will recommend a minor adjustment to the client’s existing coverage because it meets the needs. He does not try to sell for the sake of making a sale. Todd is an insurance solution provider.
If you are in need of understanding your insurance coverage and whether or not it protects you as desired, call Todd Zelenka. You’ll be glad you did.
If you are an insurance or real estate agent and want to immediately differentiate your brand from your competition, call or email us now. We provide free consultation and conceptual design services in advance of the sale to all potential clients.
888-611-0094 or mike@experiencesigns.com
Written By: Experience Signs, Madison, AL
