Are you a business owner planning to exit but need expert guidance in receiving optimal proceeds from selling your company? The key to earning the highest return on investment is to increase your business value.
Today I’m sharing my process of helping a bridal company build a 12% increase in business value before selling to provide an overview of my approach to helping my clients implement value-building.
Bridal Company Hires a Coach for ROI Assistance
A successful bridal company achieved growth exceeding the business owner’s labor capacity. The business owner decided to sell the business but needed professional assistance to strategize selling their business at the highest possible price. With no experience selling a business, the business owner booked a consultation with me and expressed their interest in earning maximum ROI on their bridal company.
Our Strategy
We began creating a business exit strategy to increase the bridal company’s value to attract high-potential external buyers.
- We completed a business valuation to create the most optimal selling price.
- I proceeded with a comprehensive business assessment to analyze company profitability, sales revenue, customer base, and position in the market.
- We then strategically pursued improvement goals to increase business value and achieve a high selling price.
- After achieving optimal business value, I advised my client to work with a broker to complete the transaction.
The Results
We raised the value of the bridal company by 12% before the business owner sold to a third-party buyer. The bridal company sold in only two months to a buyer who purchased at a selling price much higher than the business owner imagined. The business exit process went smoothly, and the sale required little negotiation.
Overview of My Value-Building Services
- Calculating your current business value: I use a financial assessment to determine your current worth if sold to an outside buyer by using three valuation methods.
- Increasing sales revenue: I help clients strategize to achieve higher sales revenue by identifying their position in the market to the industry benchmark and a 5-10 year projection to create and reach new sales goals.
- Invest in optimal marketing: we explore optimal marketing tools and strategies that analyze data to create more compelling and personalized campaigns, update social media, generate leads, and more.
- Promotions and loyalty programs: using strategic partnerships or collaborations, we’ll strategize promotions to enter new markets, expand your consumer base, and gain more potential subscribers.
- Strategic planning: you’ll receive guidance in creating a strategic plan to achieve goals of higher sales, more expense reduction, staff development, leadership development, creating an engaging company culture, and more.
- Staff development: cultivating a staff with excellent performance ensures business operations run efficiently and smoothly with minimal direction.
Business owners can book a consultation with me today to build their business value and secure the maximum proceeds.
