BUS WRAPS FOR THE MASSES
Public transport, and the companies that operate these networks, are one of the largest users of vehicle advertising. Their use of large eye-catching graphics do not fail in transmitting a message to the eye and playing on our emotions. The reason is clear; not only do the countless buses in daily use draw the attention of hundreds and thousands of people every single day, but the size of these buses make for very effective mobile billboards. The cost of the vehicle wrap is a drop in the ocean compared to the revenue generated by this type of advertising over a period of only months. The cost of the vehicle wrap is a drop in the ocean compared to the revenue generated by this type of advertising over a year or so. More…
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