Why Window Wraps are Smart Advertising!
Storefront signs in windows. Most commonly seen in fast food store windows and retail outlets, these signs serve one purpose; to promote the goods on the inside of the building. They bring attention with large colorful images and usually offer a promotion that attempts to influence an emotion from the passers-by.
Why are they so popular? Well, they have actually become even more popular because they now use similar materials to those seen on buses and other vehicles wraps. Window wraps are not posters. Rather than made from paper, they are a vinyl material with a digitally printed image using solvent inks. Otherwise known as 50/50, because 50% of the surface is actually holes and 50% is the vinyl material. The print is captured on the other 50% material. This means that when attached to the window, people on the inside of the building can see through the holes and not see the image. You have the best of both worlds; advertising outside, clear view from the inside and no blocking the view.
Window wraps increase the visibility, they attach to the window with strong adhesive, and they are easily changeable without leaving a mess on the window.
Window wraps should be considered for any type of business, not just retail, when driving business to your location. All you need is a window! Graphically printed vinyl wraps are used effectively at Hospitals, Schools, Colleges and Universities, Banks, Transportation Fleets, Museums, Cinemas, and Fitness Centers to name a few.
For more information contact:
Caliber Signs & Imaging, Inc., Tel: 949-748-1070, www.calibersi.com
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