Are you taking due care of your vehicle wraps? Follow these maintenance tips to generate the maximum ROI from your vehicle wraps.
Vehicle wraps are an incredible investment to build brand awareness and improve brand recognition. Serving as mobile billboards, they generate an enormous number of impressions as your business vehicles move around the city.
However, the return on investment (ROI) from vehicle wraps greatly depends on the regular maintenance of these signs. Taking care of vehicle wraps gives them a cleaner look and extends their lifespan to around 5 to 7 years, so you can make the most out of them.
Here are some maintenance tips for vehicle wraps:
The preferred method to clean vehicle wraps is to hand wash them using clean water and mild detergent. Pressure washing is never advised because high pressure against vehicle wraps can easily cause them to lift around the edges as well as deteriorate their face film. Not only does the vehicle wrap lose its shine when the face film degrades but it may also begin cracking as a consequence.
Do your best to prevent any spillage on the vehicle wraps. If spillage does occur or you see bird droppings on them, clean them immediately. Procrastinating will only make it difficult to clean and applying too much pressure can permanently damage your vehicle wraps.
Test the Cleaning Agent
Beware of certain cleaning products that can seriously damage your vinyl graphics. Before applying your cleaning solution to the entire car, use only a small amount of cleaning solution on a limited portion of the wrap. This should let you confirm that the solution won’t harm your graphics. Avoid using oil-based cleaning products.
One of the safest options for vehicle wrap maintenance is biodegradable car washes that aren’t acidic to vehicle wraps. Regardless of the product you use, be sure to go through the usage guidelines, including any warning labels.
Use a Top-Down Approach
As you begin cleaning, start from the top of the vehicle and clean downward using an appropriate cleaning solution. Next, rinse the wrap with clean water to wash away any contaminants and dirt that may have piled up. Using basic micro fiber sponges with dish soap should work fine.
In case of gas or fuel spills, quickly wipe them off and handwash the affected area. The vehicle wrap can deteriorate if fuel spillage is not immediately addressed.
Dry the Wraps
Keep the vehicle out on the street for air drying. If you don’t have much time, simply use a microfiber cloth to gently dry the wraps. Be careful not to scratch the vinyl or lift the edges when drying manually.
The frequency with which you should perform the above-explained procedure greatly depends on how long your vehicle stays on the road. Washing the vehicle wraps once a week should be fine, but if your vehicle is constantly exposed to the sun, dirt, or pollutants, you’ll have to clean them more often.
If your vehicle wraps have completely worn out, you can buy new ones and ensure their maintenance. For eye–catching vehicle wraps for your business fleet, contact Blue Orbit Sign Studio today.