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Month: July 2023

Advertising While Complying With Privacy Policies: How We Make It Work | OCGnow

Thu, July 27 2023 - 7:53 PM
In recent years, there has been a significant rise in privacy policies and regulations aimed at protecting user data and ensuring online privacy. From the General Data Protection Regulation (GDPR) in Europe to the California Consumer Privacy Act (CCPA) in the United States, these policies have had a profound impact on the advertising landscape. While the…

Radio’s Not Dead! Local Digital Marketing on the Airwaves | Online Capital Group

Tue, July 25 2023 - 11:09 AM
In today's fast-paced digital world, many businesses are turning to online marketing strategies to reach their target audience. While digital marketing has certainly gained prominence, it is essential not to overlook the power of traditional media, such as radio, especially for local businesses. Radio advertising remains a potent tool for local digital ma…

What Is Online Presence Management? Take It From Us | Online Capital Group

Thu, July 20 2023 - 11:17 AM
In today's digital age, having a strong online presence is a must-have for businesses of all sizes. Online presence management refers to the process of strategically managing and optimizing a company's online presence to increase brand visibility, engage with the target audience, and drive business growth. In this article, we will explore the importance of o…

Combine Traditional and Digital Styles for More Effective Marketing | OCGnow

Tue, July 18 2023 - 4:14 PM
In the age of digital dominance, many marketers question the relevance of traditional marketing methods. However, the truth is that traditional marketing is far from dead. In fact, when combined with digital marketing strategies, it can be a powerful tool for reaching a wider audience and maximizing marketing effectiveness. In this article, we will explore t…

Search Engine Algorithms & Why SEO Is Constantly Changing | OCGnow Nashville

Thu, July 13 2023 - 1:04 AM
If you have ever tried typing the same query on different search engines, you will quickly notice that some results appear consistently at the top of the page while others, despite containing the same content, cannot be found until the following pages. This is most likely happening all thanks to search engine algorithms. To understand a search engine algorit…

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BIO: As a full service partner, the objective of OCGnow is to help you achieve the marketing outcomes that rank with the top competitors in your industry. You will always be in “the know” with a performance measurement matrix of our interventions. This creates a transparency that allows for actionable insights of prevailing trends and a concrete demand for accountability, no matter the results.