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Year: 2023

Do Engagement Metrics Help Create More Engaging Content? | Online Capital Group

Tue, December 19 2023 - 8:43 AM
In the world of digital marketing, content engagement metrics have become the holy grail for assessing the effectiveness of online content. Marketers and content creators strive to craft compelling content that resonates with their target audience, hoping to achieve high levels of likes, shares, comments, and other engagement indicators. But do these engagem…

Digital Asset Management: Beyond Information Storage | Online Capital Group

Thu, December 14 2023 - 8:51 AM
In today's digital age, information is power. Companies and individuals alike rely on vast repositories of digital assets to drive productivity, creativity, and business growth. However, the sheer volume and diversity of these assets present challenges in terms of organization, access, and utilization. This is where Digital Asset Management (DAM) steps in, o…

Likening Your Website Domain To The Name Of A Real Estate Property | OCGnow

Tue, December 12 2023 - 10:12 AM
In the digital age, the concept of property has expanded far beyond the physical boundaries of land and buildings. While we're accustomed to thinking of real estate as tangible assets, the online world has given rise to digital properties that are just as valuable and vital. One such digital asset is your website domain, which can be closely likened to the n…

Crafting Authentic Content for Your Family Owned Business | Online Capital Group

Thu, December 7 2023 - 10:47 AM
As we grow nearer to the end of the year, it is a good time for many to find a perfect opportunity to reevaluate and reinvigorate content strategies for family-owned businesses. Whether your enterprise thrives in the realms of wineries, restaurants, or any industry in your local area, understanding the power of family-centric content can redefine your brand'…

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BIO: As a full service partner, the objective of OCGnow is to help you achieve the marketing outcomes that rank with the top competitors in your industry. You will always be in “the know” with a performance measurement matrix of our interventions. This creates a transparency that allows for actionable insights of prevailing trends and a concrete demand for accountability, no matter the results.