“You don’t miss it till its gone.” That adage is all too true when it comes to event signs. Business owners and event organizers don’t realize the lost opportunity of event signs until after the event.
Custom event signage is essential for any outdoor or indoor event. Without the right signs, your entire visitor experience can be jeopardized. Make no mistake, clear signage is essential not only to direct people but also to drive business.
What kind of events need signage?
That’s a bit of an unanswerable question, really. Every event needs some sort of indoor and outdoor event signage. Depending on the nature of the event, it can be inclined to promotional activity or wayfinding. Here are a few different commercial/business-oriented occasions we can think of:
- Trade Shows
- Networking events
- Hiring and recruitment events
- Conferences and seminars
- Executive retreats
- Corporate team-building exercises
- Product launches
Trade show displays to introduce the event itself, direct guests to different rooms, and highlight keynote speakers is an obvious guess. Read on to find the 5 event signage ideas that will help your business maximize the potential of the event.
Custom Event Signage Ideas
- Photo wall – Every corporate event needs a dedicated photo wall to act as a background. This can serve as the backdrop at the awards ceremony; a sponsor wall for interviews; and as highlights wall that event-goers can take selfies against.
- Tabletop signs – If you are hosting a formal dinner or have dedicated seating for your guests, tabletop signs are a must. These can repeat or complement the overarching promotional activity. Messages can include pricing, unique features, and how people can place orders.
- Hanging banners – Ceiling banners can really draw attention from a distance. They lend real energy to the room and are great ways to propagate information. Use them also as location markers, for instance, to lead patrons to different booths.
- Themed wayfinding – Custom room signs and directional event signage makes the event seem much more thoroughly thought out. Visitors will form more favorable opinions about your event in Miami and are far more likely to transact with you as a result.
- Digital signs and displays – Large format displays, video walls, and interactive signage will make your trade show booth stand out. If you are participating in a high-energy event with frenetic activity, digital displays are a great way to provide up-to-date information too.
Well Planned Trade Show Displays Can Do Wonders For Businesses
The benefits of signs such as retractable banners, hanging signs and directional event signage simply cannot be overstated. Here are a few benefits of event signs:
- Increase brand awareness
- Engage audiences and customers
- Guide attendees to booths, help desks and washrooms
- Highlight event sponsors
Why You Need An Experienced Sign Maker
At Major League Signs, we understand that trade show displays and event signage make an enormous impact on the perceived quality of your brand. It’s why our sign studio in Miami works closely with you to plan a wholesome signage strategy. Once that is done, we print, build, and install your signs. That’s the kind of service business owners and event planners alike. Speak to a representative to discuss your signage needs.
We also accept large and last-minute orders.
