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Cost Effectiveness: When compared to other forms of adverting vehicle wraps have proved to be one of the most cost effective forms of advertising so if your business or charitable organization is working on a strict budget investing in a vehicle wrap may be the way to go! The added visibility, when you consider that it will last five years or more make it an incredible bargain that works out to pennies a day.
A Solid Long Term Investment: The visibility from this source of advertising, especially if it is a consistent brand focused message that does not change, will last five years or more. Pay for the wrap once and you’re done. (And, minor changes can be made to the individual panels or sections if the need arises).
Highly Noticeable: More and more people are reporting that they notice vehicle wraps and graphics. In a busy bustling culture with ever exploding information choosing a medium that is highly visible and noticeable is critical!
Compelling Graphics: To make your message even more effective it is important to include compelling graphics and imagery that emotes your unique message be it food, puppies, babies, flowers, etc. These kinds of visual short cuts draw the eye and create an impact by drawing on an emotional connection.
Better Asset Utilization: If the organization already owns a vehicle or if the owner drives to work each day, why not use the vehicle to make the business visible and build brand awareness. It makes sense to wrap a car, trailer or van that is already being used in the business! Otherwise the vehicle remains functionally a blank canvas.
If you are considering vehicle graphics or a car, van or trailer wrap, give SignWorks a call at (510) 357-2000. We’ll happily lend our expertise!