Are you on the fence about getting custom sidewalk signs for your store?
Georgetown Sign Company has got you covered!
As a business owner, you are probably aware of the importance marketing plays in establishing a brand and attracting and bringing in new customers. Now more than ever, maintaining your store’s aesthetic and external appearance can help boost sales and set a good tone for your company. Customers are far more likely to trust a brand that appears to be well-maintained and looked after. Increasing competition means that business owners must now invest more money and creativity into their marketing tactics. An easy way to captivate the attention of pedestrians and passersby alike is by using custom sidewalk signs. From menus, new arrivals, and ongoing sales, Georgetown Sign Company can be used to advertise your store and grasp customers’ attention.
Multiple Styles
Sidewalk signs are highly customizable. From the board’s material and design to the color scheme and message details, many aspects of sidewalk signs can be altered according to the needs and demands of your campaign. Most boards are double-sided, offering a few different styles that you can opt for, including:
- Plastic boards: These are traditional A-style folding boards made of rugged polyethylene. These signs are incredibly durable and can be displayed outside your store for long periods. Since plastic panels can withstand extreme weather conditions and harsh exterior environments, they are more suited for construction areas, parking lots, and garages.
- Metal: While less durable, metal signs offer more style and better presentation than plastic boards. Some metallic boards also come equipped with magnetic lenses. Businesses can print out multiple relevant, vibrant posters and display them behind these protective lenses.
- Wind-Resistant: For stores that depend primarily on outdoor advertising and are located in windy areas, wind-resistant signage is key to ensuring long-term marketing. These boards are usually made out of heavier and sturdier materials to keep the display upright and stable.
- Changeable Letter Boards: If you want to create custom, easy-to-read boards that can be changed now and then depending on your marketing needs, changeable letter boards are suitable for you. These boards come equipped with letters, symbols, and numbers that can be interchanged to create endless messages for your brand.
Most of the boards mentioned above are double-sided, giving your brand exposure from both directions.
Convenience
Since sidewalks are made of highly durable materials like high-grade fade-resistant plastic and water-resistant materials, they can last for ages. Some models even offer to add water or sand to the base to secure them during intense weather like storms. Another significant advantage of sidewalks is that they are lightweight and can be easily moved around. You can display them indoors or outdoors and transport them to other store locations. Their portability makes them a great promotional tool for conferences and community events, allowing you to spread the message locally and on the road.
Affordable
Cutting down costs and remaining on a strict budget is vital for the growth of any business. Hiring a digital agency and opting for other temporary marketing techniques can be expensive, but sidewalks are a long-term investment. You pay once, and you are set for the following years to come. It is a simple and easy way to make the public aware of your presence and attract locals who pass by your shop every day. They are traditional, bold, and readable enticing customers of all age groups.
Get Custom Sidewalk Signs from Georgetown Sign Company
If you’re on the hunt for a reliable company to help construct sidewalk signs for your business. Georgetown Sign Company is at your assistance. Our team of experts has years of experience in developing attention-grabbing signs that can take the aesthetics of your store to a whole new level.
