Want to impress customers with durable and attractive floor graphics? Avoid these common mistakes that people make with custom floor graphics!
Floor graphics are an incredibly easy, effective, and unique way to attract customers toward your brand, products, or services. A well-crafted floor graphic will always attract the attention of even the busiest passersby. When placed strategically, it also works well as a subtle marketing tool as it is always in sight of potential customers but never in their way. You must design your floor graphics to be aesthetically pleasing and helpful to the consumer and avoid the common mistakes that businesses make when designing and installing them.
Here are some common mistakes that you need to avoid when designing and installing custom floor graphics:
Using a Weak Adhesive
If you want your floor graphics to stay in place, then invest in a good quality adhesive. Using a poor quality adhesive will cause your graphics to peel off at some point and once you remove the graphic, it will also leave unsightly marks on the floor. Meanwhile, a good quality adhesive will not leave any marks on the surface after the graphic is removed and will also extend its life while it’s in place.
Using Cheap Quality Material for Your Floor Graphics
You need to use high-quality materials for your floor graphics so that they can last a lifetime and don’t peel off earlier than expected. If you use cheap materials for your graphics, then air bubbles might appear between the floor and graphic surface and the color of your sign might also fade earlier than usual. Investing in good-quality, well-priced materials will ensure that your floor graphics last for a long time and also prove to be cost-effective.
Not Laminating the Floor Graphics
Lamination is an essential step in installing a floor graphic as it is what will protect your sign from all sorts of problems and extend its life. If you don’t laminate your floor graphics, then your sign will be susceptible to wear and tear and will get dirty sooner rather than later. It might also lose its signature luster and appeal and might not last too long.
Installing the Graphics on an Unclean Floor
Before installing your floor graphics, you must thoroughly clean the surface and make sure that it’s free of dirt and debris. This is because an unclean floor will lead your floor graphics to have an uneven finish and air bubbles might get trapped between the floor and the graphic.
Additionally, make sure to mark the spot where you plan on installing the graphic. This way, you can make sure that the floor graphic is installed properly and is placed exactly where you want it to be installed.
Choosing the Wrong Colors
When it comes to signage, colors and hues have an important part to play. For floor graphics, you need to choose colors that will help your custom sign stand out. Don’t opt for colors that will easily blend with the floor on which the graphic will be installed. Similarly, choose colors that go well with the overall ambiance of the room. Use contrasting colors as they will make your floor graphics more appealing. You can also use your brand logo and colors to make the sign pop even more!
If you want high-quality, durable, and custom floor graphics, then visit our website today!
