Are you aware of the benefits of sidewalk signs? We’re covering a few of them here.
They may not seem all that important but sidewalk signs are powerful tools that can help small businesses that want to educate people about their products and services. A simple sign on the sidewalk serves as a major attraction to impulsive buyers. A sidewalk sign that is prominent serves as a pragmatic and affordable investment, regardless of how small a business is. With sidewalk signs becoming popular, it is easy to find a sign that fits your budget perfectly.
Here are some of the many benefits of sidewalk signs for businesses.
They Grab Attention
Studies have shown that businesses that install sidewalk signs outside their premises experience an increase in profitability and sales. Sidewalk signs grab attention, and educate people on what they will find, once they enter your outlet. If you keep your sidewalk signs simple and direct, you have a higher likelihood of attracting a significant amount of customers and forming an excellent first impression. To increase the readability of your sidewalk sign, try leaving some space around the text. To make more people read your sign, add a border around the text.
They Come in Various Designs
If you have a sidewalk sign with changeable lettering, you can easily change the message on your sidewalk sign. However, this may not be the perfect sidewalk sign for you. If such is the case, try investing in poster frames, or black and white marker boards. Whether you are offering a new seasonal deal, or advertising for amazing Valentine’s Day sale, with sidewalk signs you can easily change the message or the design to whatever you want. Furthermore, you can also invest in a dual-sided sidewalk sign to provide two-way exposure.
They Are Convenient and Portable
Because they are placed outside, sidewalk signs are made up of sturdy and durable materials, which can sustain the effects of harsh weather. These signs are made from high-quality and fade-resistant materials, which can hold themselves for years, with minimal maintenance. Some sidewalk signs are designed in such a way that one can add sand and water on the sides to keep them standing when it’s windy. Also, sidewalk signs are lightweight and can be moved around with great ease, and can even be brought indoors. They come in various styles, and some of them even have a handle to move them around.
They Offer Affordable Advertising
As discussed above, sidewalk signs catch people’s gaze and even compel those people to stop by who wouldn’t come in on purpose. The initial cost of an average sidewalk sign is not more than $100, which makes them an affordable means of commercial advertising. The money you pay to get a sidewalk sign is a onetime cost. To make your sidewalk signs even more effective, be very particular about the letters, the colors and the spacing. By following these guidelines, you can also add to the readability of your sign. Make sure not to clutter your sign with too many words and colors. To increase the visibility, add contrasting colors to your sidewalk signs.
These were just some of the many benefits of sidewalk signs. If you want to advertise your products, attract more customers, and save money, sidewalk signs are the perfect option. They are light and portable, and add to your convenience and save time.
