Does your business use a vehicle in its day-to-day operations? Are you driving your car, truck, or van frequently when picking up products, delivering items, or running to the bank? You can use the car and advertise with a vehicle wrap. Even when you are parked, the car’s wrap advertises to passersby. What does this look like?

Case Study: Burgeon Beer

You may remember this client from the time we put together a fabricated aluminum 3D letter building sign. Over the past several months, the company continued to grow its brand reach. Now, Burgeon Beer got a couple of box trucks that allow the staff to make deliveries around SoCal.

Because the owners understood the importance of brand building and advertising, they decided to invest in truck wraps that would take their message on the road alongside their products. For this project, we designed a presentation that focuses primarily on the company’s name and logo. The contact information is secondary.

We incorporated gradient color changes into the wraps to create an eye-catching setup that makes heads turn. They turn the wraps into works of art and have people pay close attention to the vehicles. Also, we used two different color palettes when working on the wraps, which heightens the visual appeal of the advertising messages.

Ideas for Effective Fleet Graphics

Should fleet wraps be identical? Some believe that this approach is the best option for building a brand. Others suggest that advertising with truck wraps using different color palettes is an excellent way to go. The answer has to do with the goal of the wrap.

As you know, we help you think through the development of the wrapped message. A uniform look is a good idea when you want to focus the customer’s attention on the brand message. However, if you advertise a product or service, there is some merit in having two or more different color palettes for a similar message.

Working with an Expert in SoCal Vehicle Wraps

When you are ready to advertise with a vehicle wrap, you might already have artwork on hand. Conversely, you may prefer to have our graphic artist create a display that focuses consumer attention on your intended message. Contact our sign shop today to discuss your options and explore what type of wrap could be right for you!