When you find yourself near 14005-14055 Midland Road, pay a visit to the Old Poway Village. Owned now by The Heritage Group, it is a delightful shopping center that features a wide range of unique and exciting stores as well as dining opportunities. One of the first things the new owners did was to contact All Star Signs to discuss the design and addition of a new monument sign to the strip mall in Poway CA.
Changing the Face of a Shopping Center
The monument sign is an initial introduction to the brand message you want your business property to send. It empowers you to self-identify as chic, eclectic, or high-tech. The Old Poway Village sign no longer did its brand justice. Instead of enticing the motorist to visit and prepare to be amazed, it hinted at a tired venue.
Therefore, the first course of action had to be a removal of the old sign. With the slate now clean, we were able to erect the newly designed sign. It starts with a stained 2” x 6” wooden boards that fit in perfectly with the setting.
Next, our technicians produced a ¼-inch-thick steel plate that we cut into the style elements spelling out the location’s name. To preserve the brand identity of the locale, we installed the metal to the wood with hex head lag bolts. Now, the sign succeeds at once again communicating the eclectic nature of the shopping center to visitors.
What It Takes to Add a Monument Sign to a Strip Mall in Poway CA
Most business clients visit our shop with ideas of how they want a new sign to look. Some already worked with an advertising agency to create a design. That said, you do not need to have all these details worked out. Instead, collaborate with our graphic artist, who will help you turn your vision for a sign into a tangible brand expression.
All Star Signs is a full-service sign shop. We do business at 1924 West Mission Road in Escondido, CA. Contact us today to schedule a design appointment.
