Are you looking to use vehicle wraps as your new branding strategy? Beware of the common myths about vehicle wraps.
Vehicle wraps make an effective marketing technique for your business, especially if you’re looking to target local people. Well-designed, eye-catching vehicle wraps are sure to get noticed, help build brand awareness and improve brand recall.
However, since they are still a relatively new branding option, you will hear all sorts of mixed views about them. Some of them are nothing more than myths that aim to put you off.
We’ll expose some of the myths about vehicle wraps so that you don’t miss on this incredible opportunity to reach potential customers.
Vehicle Wraps Damage the Vehicle Paint
This the most common myth you may have already heard somewhere. Interestingly, the reality is totally the opposite. Vehicles wraps, in fact, protect the paint by preventing direct exposure to UV rays, dust and dirt that’s present in the air, and other environmental elements that can cause abrasion.
However, it’s important to know that before applying the wrap, you will have to fix the already compromised or damaged paint of the vehicle. If you attach vehicle wraps on damaged paint, removing the graphics will exacerbate the paint damage.
A reliable car wrapping company such as QC Signs Charlotte will perform a pre-wrapping inspection on your vehicle to identify areas of paint damage.
Vehicle Wraps are Not Durable
This is another common myth about vehicle wraps. Depending on the company you choose, the quality of installation, and whether they are regularly maintained, vehicle wraps can last anywhere between 4 and 6 years. Consider the number of impressions you’d be able to make during that time window?
You Can’t Wrap Leased Vehicles
Most vehicle-leasing companies allow for tremendous flexibility in how you wish to handle your vehicle. You should normally be allowed to use vehicle wraps on your leased vehicle and remove them when you return the vehicle. A lot of businesses wrap their leased vehicles. Yet, instead of making any assumptions, it’s always be wise to check the lease agreement.
Using Vehicle Wraps on Windows Can Be Dangerous
This idea is proved wrong by the fact that one can see through the vehicle wraps that are placed on vehicle windows. For instance, window perf vinyl comprises of tiny holes that ensure clear visibility through them.
Yet, to stay on the safe side, avoid placing vinyl graphics on the front driver and passenger windows. You can safely cover the rear windshield and back seat windows.
Anyone Can Install and Remove Vehicle Wraps
Many vehicle owners believe they can place and remove the covers by themselves, which is why they often face costly damages.
You must hire a professionally trained individual to do the job because they know how to handle challenging installations and designs, are aware of the material they should use, and know how to prepare the surface for the wraps.
To get vehicle wraps for your business, contact QC Signs Charlotte.
