Photo credit: Google Images
Within today’s tight financial times large and small companies make decisions to decrease their spending and costs. It’s an initial decision that appears to be the proper one for your company particularly as it’ll come to advertisement exposure. But, it’s not the time when owners of businesses ought to cut back on important advertising costs, and instead should just choose to spend it more wisely. It’s the time in which the benefits of boat wraps and vehicle wraps may prove themselves as they’ll outweigh the expenses of traditional advertising like television, radio, traditional billboards, and print ads.
Vehicle Wraps: What are they?
Plainly put, vehicle wraps are digitally printed, full color vinyl graphics that have protective laminate which is applied to vans, automobiles, buses, boats, or trucks. The graphics are digitally printed in order for them to include photos, company logos, and text in amazing dynamic designs.
A lot of research has been recently done about the effectiveness of vehicle wraps; therefore, consider this: whereby a newspaper advertisement is only good for one day and TV commercial only lasts around thirty seconds, vehicle wraps will last for around 5 years. According to Transportation Advertising Council, the division of the OAAA (Outdoor Advertising Association of America), vehicle wrap ads generate from 30,000 to 70,000 day-to-day impressions.
Partial Wrap, Restaurant Wrap, Mini Van Wrap
An international media marketing research company that serves radio broadcasters, outdoor media, advertising agencies, and cable companies in Europe and the United States, Arbitron, Inc., performed research showing that nearly 1 out of 3 Americans don’t read a newspaper on a daily basis and however, on the contrary, the research also proved that pretty much every American (96 percent) travels inside a vehicle every week as either a passenger or a driver.
The price of advertising over the life of a vehicle wrap is a tiny amount if you’re curious about reaching hundreds of thousands of viewers over a short term. Even through rough financial times, advertising includes a sure-fire method of attracting prospective customers and mobile billboard so-to-speak includes the most cost-efficient manner.
For more details on boat graphics and car wraps contact Signs ID at 1-980-999-1720.
Written by Ed Corpe – Signs ID, Charlotte, NC www.signsid.com
