Project: Window Graphics, Exterior Building Sign
Customer: Expressions in Thread/Pam Hughes
Location: LeClaire, IA
If you have a storefront business, it's important to make sure that people can find your store. Obviously. But, if you're a business owner, it may go further than you think.
Most businesses know that they need to have a sign on their building. And most people put their sign somewhere above their front doors, so people know where to go and where to walk in. But that's really just one step in the process of using signs to guide customers and prospects to your front doors.
In this article, you can see pictures of two pieces of signage that we made for Expressions in Thread, a fine fabrics store that supplies quilt designers with the materials that they need. The image above is a picture of a simple exterior sign that we made for the side of their building. The images below show our team installing new custom window graphics.

In addition to these signs, Expressions in Thread has large billboard signs on Highway I-80 as well. All three signs working together create a chain of signage that helps to draw people all the way to their front doors. From the freeway, people drive towards their store and easily notice their store location from their exterior building sign, which that points them in the right direction. And finally, when they approach their store, they can see their window graphics as they walk through the front doors. This helps to carry their branding all the way from the first impression to the last.
If you're a business owner, and you have any questions about how you can best utilize signs to attract new customers, give us a call. We're a full service sign and graphics company located in Davenport, IA, and serving the entire Quad Cities area.
Written by: Riverbend Signworks, Bettendorf, IA - (563) 424-5841