Project: Delivery Van Graphics Kent, WA Customer: Delivery Force Vehicle Type: 2017 Mercedes Sprinter Vans Location: Kent, WA
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Delivery company uses fleet graphics to identify and brand their vans. Sprinter van, shown from back.[/caption]
Like most delivery companies, Delivery Force applies fleet graphics for both identification and marketing purposes. Fleet graphics have proven an effective and attractive option for package delivery companies. They offer a low cost-per-impression and provide customers with instant reassurance and excitement that their package has arrived. Not all vehicle graphics are made equal however, and their success can vary based on two major factors: design and execution. These Mercedes Sprinter Wraps we recently completed for the delivery company are a superb example of quality van graphics, and if we dig a bit deeper into the packaging can provide key insights on what goes into a successful van wrap;
What makes van wrap design effective?
The most successful van wraps have a clear message and hierarchy of information. Viewers can quickly identify the purpose of the graphics, which typically is recognition of the company name and image. Regardless of the graphics being a full wrap, or logo and text decals, an effective van wrap design uses clear and concise design that makes a fast impression. Vans offer a large amount of space for your message; but keep in mind that the viewer will have limited time and regard when seeing the design as a drive by - in fact, your goldfish has a longer attention span than the average viewer! [caption id="attachment_2271" align="alignright" width="300"]
Fleet graphics require consistent production and installation to create a unified look.[/caption]
How do I choose a van wrap installer?
Vinyl wrap installation requires education and training. First, ask if your installer is certified. Leading wrap vinyl manufacturers, 3M and Avery, offer certification programs to train installers on how to properly install their materials. If not properly trained, your installed graphics could fail due to things like improper surface cleaning or neglecting post-heating procedures. Secondly, get information on the install location. Van wraps require proper conditions for a successful wrap. The location should be clean, with good lighting, adequate space, and a controlled environment such as the Riveting Wraps install facility.What else should I ask before purchasing a van wrap?
View the top 5 questions to ask any vehicle wrap company."My experience with the Riveting Wraps team was amazing. They not only provided great customer service, but an incredible finished product. I look forward to future projects with them." - Director of Operations, Delivery Force
Visit the Riveting Wraps for more resources and information to make an informed investment in your company marketing. [caption id="attachment_2273" align="alignright" width="300"]
High quality vinyl material, printing processes, and fabrication are important factors in van graphics.[/caption]
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Quality installers use products like knife tape to properly install graphics without damaging your vehicle.[/caption]
Ready to start your van wrap project?
Contact Riveting Wraps at 425-368-5007, or by email at hello@rivetingwraps.com
