Located at 175 Triangle Street in Danbury, CT, Luv Ink overhauls your tattoo experience and raises the bar for those adding to their piercings or getting that first one. When the business moved into its storefront location, it needed to update the existing pylon sign. This is the type of marker that appeals to motorists as well as pedestrians who are still a ways down the street. Having the right display here can make the difference between reeling in foot traffic and missing out on the opportunity to welcome new clients to the shop.
When the tattoo experts needed the right signage design, they contacted the graphic artists at Unlimited Signs, Designs & Graphics. We worked with the friendly folks to create a panel insert that stands out among the other displays while branding the location. The finished product stands out, is easy to read from both directions of the street and offers a black on white counterpoint to the colorful signage used by other businesses in the shopping center.
The Importance of Tenant Panel Inserts for Pylon Signs in Danbury, CT
The pylon sign is a necessity for malls, shopping centers and any time when a business is situated a small distance away from the street. It guides motorists to the location as a wayfinding beacon and creates brand recognition in the casual passerby. Even those not in need of a tattoo (as would be the case with Luv Ink) or products from other nearby businesses learn about their presence and may just keep this information handy for another time.
There is still more to this signage product. For example, did you realize that the display of the panel in the company’s colors and font ensures that future advertisements by this business will bring a modicum of familiarity to the consumer’s inbox or mailbox? Whether it is an email newsletter or a hard copy mail insert, the opportunity to display the name and logo setup succeeds at turning any company’s name into a familiar fixture. Since most businesses target their neighborhood consumers with direct mail campaigns, this is a smart move.
When to Install Your Panel
Unless the shopping area’s management company handles the tenant panel inserts for pylon signs in Danbury, CT, our experts suggest that you commission the design, manufacture and installation of the product as soon as the ink on your lease contract is dry. A “coming soon” banner paired with the panel all but guarantees increased foot traffic during your opening day celebration and creates a buzz among your targeted demographic well in advance to your projected start date.
Discussing Your Signage with an Expert
Our graphic artists welcome the opportunity to discuss the look of your panel insert with you or your business’ management team. We understand that this product is of vital importance to any company that is ready to take its marketing to the next level. We show you with the help of sketches what your proposed signage could look like, how to enhance its design for a bigger impact and what types of secondary signage solutions to consider pairing with it for a maximum effect. Contact us today to learn more.
