Earlier this week, we blogged about the vinyl logos and wall lettering that Superior Signs and Graphics put together for the American Martial Arts Academy. The client had remodeled the lobby and needed signage that would be brand-centric. Part of this project was an acrylic wall panel sign in Fullerton. Today, we want to take a closer look at this product.
Boosting Brand Engagement through Attractive Image Presentations
The client requested a signage product that would tell the story of the brand. An acrylic panel was the ideal vehicle for this purpose. We received two photos that we would include in the project. One depicts the founders of the school in 1992. The other showcases the family today.
To connect the two images, we included the print portion of the sign. It highlights the brand story and introduces new customers to the company’s history. In addition to being an exciting story, it focuses the attention of consumers in the lobby on the brand’s narrative, which is an integral aspect of its marketing.
Because the sign is larger than average, it becomes an integral part of the lobby’s presentation. Moreover, it is situated in the area where chairs and tables invite athletes and their parents to wait. This placement further heightens the brand engagement this sign makes possible.
Placement + Signage Size = Superior Visibility of Your Brand
The secret to brand engagement signs is the successful combination of the product’s size and placement. Even the best marker falls flat when you put it in the wrong location. Similarly, your story will not get the attention it deserves if the sign is too small and does not capture the interest of those nearby.
This is the reason why we usually encourage our clients to undergo a site survey. It enables our technicians to visit your location, take measurements, and get a good feel of what signage product would harmonize well with the interior décor that is in place. The results of this visit inform our recommendations for material selections, sizing of the sign, and installation methods.
Do You Need an Acrylic Wall Panel Sign in Fullerton CA?
You want to foster brand engagement in your lobby area. Maybe you have been thinking about combining sales collateral with a strong branding background. Our team can assist with the signage products that get the attention of visitors.
Take a page from the playbook of the American Martial Arts Academy, and feature your information as an acrylic panel display. That said, you have other options as well.
- Wall graphics and lettering. Sometimes, en empty wall space could be the ideal setup for a brand conversation starter. We recommend the use of current and older images, lettering that explains your company’s history, and mottos as well as quotes from the founder.
- Metal plaques. Etched metal plaques are excellent choices for text-rich displays. They may also feature full-color artwork. Besides that, the material can underscore your message of longevity in a niche.
- Timeline artwork. When you have long hallways, why not display vignettes of your company’s history and brand conversation in a collection of prints? In these scenarios, you may not need any lettering except for summaries of what each image represents.
Find out more about your brand-building options today by connecting with our sign shop!