A Must-Read Guide to Post and Panel Signs for Kansas Business Owners!

Do you want to boost foot traffic to your storefront or office? Business owners have had excellent success with post and panel signs for Kansas venues. Here is what you need to know about this budget-friendly but highly effective signage solution today.

Wayfinding Functions Connect to the Impulse Stop

Prospective shoppers cannot stop at your location if they cannot find you. Even if you have excellent building signage, consider that a driver who does not see you from the road will typically not make a U-turn. Post and panel signs that install near the street are the ideal wayfinding option.

For many businesses, they replace the monument sign. Some use multiple signs to bring in traffic from various directions. If you manage a shopping center or office building, consider these inexpensive signs as ways to repeat tenants’ names. Include arrows that point in the direction of their allocated parking spots or entrances.

Choose an Appearance that Encapsulates Your Brand Message

In simplest terms, a post and panel sign consists of a board and two planks that hold it in place. However, there are plenty of variations on this theme.

• Post numbers. Two posts are a standard presentation. However, you might consider three posts when you want to feature multiple panels.
• Panels. The board displays your information. Consider a panel that shows your message on the back and front. When you want to address consumers coming from multiple directions, we recommend dual or triple panel signs.
• Style elements. Encapsulating your brand message is crucial for the success of the sign. We can use a wide variety of paint colors, matte or glossy finishes, decorative end caps, and customized toppers. They underscore your branding. Illumination is another option.

Advertise Your Business, Niche, and Products Effectively

The focus is, of course, the board’s design. We recommend the use of dimensional letters, which makes your wording pop. When you want to feature temporary or seasonal sales messages, consider the use of word bars. They install underneath the main panel and are easy to put up and take off.

Another panel design involves the use of routed or sandblasted high-density urethane (HDU). It gives your sign a three-dimensional quality that impresses. Besides that, we include your company’s color palette to emphasize brand-building among consumers. In many ways, this type of sign is a work of art. Use it to underscore the message that your building lettering sends.

Learn more about post and panel signs for Kansas business owners. We show you how to position this exterior sign for maximum impact. Contact us today to get started on this project.