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April 09, 2011

Signs Richmond | Why Your Sign is Critical to Your Brand

Posted in: Industry News

They say, “you never get a second chance to make a first impression”. Well, this is certainly true when making a brand statement and what is your business’ first impression for your prospective client? Your SIGN!  A custom sign tells your clients and your competitors a lot about your business – your technology company needs a sleek, modern look? Try some aluminum architectural letters and laser cut logo. Your daycare center wants bright colors and kid friendly images? How about a custom sign foam sign? Is your law firm old school?  Then maybe a brass plaque. Or, do you do environmental law? Maybe a carved bamboo sign?

Your custom sign should communicate more than just the vital information but also be appealing to your target market and convey the culture and values of your business.  To learn more about the signage options your should consider to make your brand stand out, check out this article: http://bit.ly/f9i52q


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