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Month: November 2010

Signage Education | Vehicle Wrap Facts: Part 4 – Wrap Lifespan

Fri, November 26 2010 - 9:00 AM
How long should my wrap last? That's a great question. How long do you want it to last? The technology behind the production of vehicle vinyls has improved exponentially since digital print graphics were first introduced. There are products for just about any application of any duration you would need. The question isn't then how long will the graphics la…

Signage Education | Vehicle Wrap Facts: Part 3 – Wrap Design Components

Fri, November 19 2010 - 10:45 AM
So you have been looking around at car wraps and vehicle graphics and think that this may be the right move for your business. What factors should you consider when contemplating a design for your wrap? First, like any other marketing tool, a wrap should be brand consistent and part of your integrated advertising strategy. Your wrap should be an extension…

Signage Education | Vehicle Wrap Facts: Part 2 – What Drives the Cost of a Vehic…

Fri, November 12 2010 - 8:30 AM
Most of us would probably assume that a big truck would cost more to wrap than a small car. Well, one is bigger and uses more material so that sounds logical, right? Not so fast. The factors that drive cost of a wrap may not be what you think. There are three main components to a wrap that must be considered when pricing: the quality and quantity of m…

Signage Education | Vehicle Wrap Facts: Part 1 – Who Should Consider a Wrap?

Fri, November 5 2010 - 1:00 PM
Vehicle wraps are some of the most creative and exciting projects we get the chance to work on. But the driver behind most wraps is pretty simple: commerce. Most of our vehicle wrap clients are businesses with service or delivery vehicles, a sales fleet or "show" vehicle. They are using their vehicles as rolling billboards for their businesses. While drivin…

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