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January 19, 2022

MAPLE RIDGE, B.C. — Telling Stories with Wall Signage – Everyone Loves Stories!

Posted in: Industry News

2022, is seeing a traditional technique revitalized, evolving with today’s technology. History walls are a wonderful way to tell your customers about yourself and your business because they highlight what you do, why you do it and how long you’ve been around.

People love stories and you can boost your business’ impact by displaying your history, or the history of your main product.

History walls can be set up in a number of ways. They can be:

  • chronologically constructed
  • story-based
  • based on your company or business’ growth

Lobby walls, conference rooms, behind the bar, above the baked goods, along the wall that leads to the toilets, anywhere that makes sense for your particular business and aesthetic, wall signage is an interesting way to let people know about your business and develop connections.

Wall Signage that Tells a Story

Telling a story via wall signage is a great way to communicate the value of your product and services. It is a way to differentiate your business from your competition by creating a unique space, both physically and within your customer’s mind. It is a refreshing way to ensure that your business stands out from the crowd.

 

Make It about Your Customers

Wall signage allows you an opportunity to focus on your customers as central to your business story. Tell your customers why they are your most important asset. All to often, businesses get lost in

the bottom line and forget who is responsible for keeping them solvent. Business goals are great, but keep them customer-oriented if you’re looking for the key to authentic, lasting success.

 

 

Determine, then incorporate into the story, what makes your business unique by identifying what your customers care about most. How will you know this? Ask them. They will be happy to tell you.

Keep your message straightforward. We can help you develop one concept or idea that you want your customers to associate with your business and express this through your wall signage. If your business does a lot of things well, we can help you focus on what you do best and how this is relevant to your ideal customers.

 

 

At Pure Image Signs and Graphics, telling your business story by customizing your signage is what we do best. Contact us today to learn more about our personalized signage products and services.

 

 

 


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