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December 22, 2014

Cheap Car Wrap Vs Expensive Car Wrap?

Posted in: Industry News

We are often asked the question, “why is your price higher than other companies? I can get my car wrapped a lot cheaper somewhere else.” And we are often explaining the difference between a cheap car wrap and a more expensive or competitively priced car wrap. Material is just one part of the job, and prices for material are pretty standard across the board.

The big difference in pricing comes in the installation of the car wrap. A more expensive car wrap is typically installed by a professional wrap installation team. Depending on the type of wrap, the prep work alone to prepare your vehicle for the wrap installation can take up to an entire day of cleaning parts of the vehicle as well as removing certain parts of the vehicle such as doors, mirrors, bumpers etc. to ensure a clean, long lasting wrap for your car.

When a company offers a cheap price for a vehicle wrap, the are likely aiming to complete the wrap in just a day or two in order to maximize the minimal profit they are seeking. This typically leads to cutting corners and careless installations problems that happen because the installers are rushed. Even worse, non-certified “cheaper” installers can make expensive mistakes such as damaging the paint on the vehicle or leaving areas of the vehicle paint exposed, which just looks really bad on color change wraps.

Bottom line is, you get what you pay for. A professional wrap installed by a certified team will be free of bubbles and creases. The corners and compound curves should be clean and smooth., and this applies to cars, trucks, boats and airplane wraps.

Interested in a professional wrap for your car, truck or other vehicle? Give the experts at Iconography a call today at 714-527-5424.


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