Promotional Photography for Live Stage Performance Uses Green Screen

Our duties as official photographer for Musical Theatre West are not limited to the photography during the live performances of the stage productions.  We also provide head shots, promotional photography for upcoming shows, as well as photography for special events and fund raising events. The upcoming production the company is putting on is the Disney© favorite Beauty; and the Beast and along with the stage production itself there are a number of related community activities that are being tied in.  In order to promote these activities far enough in advance we needed to get the photography done well before the stage production itself was ready to be performed so we set up our mobile photography studio right at the rehearsal space that the production company uses.  Doing the photography at their facility gave us ready access to all of their costumes but since there were no sets built we photographed them on our green screen so that we could then put the actors on an appropriate background. Belle is perhaps the Disney character that is most associated with reading and thus the special appearances and promotional appearances related to this theater production revolved around reading.  In order to let the families know that Belle was going to be making promotional appearances and reading to the children, the theater production company created a promotional campaign using the images that we created using their characters, actors and costumes and our photography skills and green screen equipment.  The result was a very successful promotional and advertising campaign that helped the theater company not only attract patrons for their current live stage production, but also create awareness for future productions.