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October 20, 2020

Vehicle Wrap and Graphics. Advertise while on the go!-Kernersville, NC

Posted in: Client Examples

Vehicle Wraps & Graphics. Advertise while on the go! – Kernersville, NC

Looking for an efficient, cost effective way to advertise your business? Consider a vehicle wrap, spot graphics or graphic decals. Vehicle wraps and graphics are proving to be one of the most effective ways of advertising in today’s world. In an extremely competitive advertising market, this is a simple method to get a consumer’s attention. A single vehicle wrap gets anywhere from 30,000 to 80,000 views per DAY according to the Outdoor Advertising Association of America (OAAA)!

Think of your vehicle as being a moving billboard, capturing the attention of others which is the ultimate goal of advertising. Whether you are parked hours at a time in a public space or traveling the highways all day long, your “brand” will be seen thousands of times making your business more recognizable. Car wraps can claim the lowest cost per impression rate of any other form of advertising, averaging a  cost of less than $44 per million impressions. This method of advertising is great for the small business owner to affordably compete with vendors 10 times their size, essentially leveling the playing field.

Although ideally suited for the single vehicle that a small-to-medium sized business might own, vehicle wraps are increasingly being used on fleet vehicles as well. Fleet vehicle advertising boosts name recognition 15x greater than other advertising media. Full wraps tend to be more bold with “in your face” graphics while spot graphics/decals typically convey services and contact information along with the business logo.  Below you will see examples of vehicle advertising options we do here at Sign Resources of NC, Inc so that you can decide which method suits your business.

Vehicle Wrap

Wrap advertising or a vehicle wrap is known as the marketing practice of completely or partially covering (wrapping) a vehicle in a vinyl material. It is applied directly over the original paint of the vehicle. The application of the wrap allows you to change the vehicle’s appearance in a very short period of time and in turn allows you to remove the wrap, returning the vehicle back to its original condition if necessary. The less the wrap is exposed to the elements, the longer it will last. If properly maintained, it can last an average of five years. However, excessive sun exposure can “bake in” the vinyl wrap, making it harder to remove and significantly shortening its lifespan.

Below is the process that we take to ensure a beautiful outcome from start to finish. Once we have the measurements and proofs approved from our design team the printers get to work. Our technician lines up the material applying the sunburst themed wrap first. Later, the full color graphics (printed/cut from 3M UV laminated vinyl material) are applied. It is a time consuming and very tedious job that requires someone who knows what they are doing that has a lot of experience. Our technician has been trained and is certified.  He specializes in boats as well as automobiles, trucks and vans. This is one of those instances where we would say……..”Don’t try this at home!”.

Spot Graphics and Vinyl Decals

Vehicle lettering/spot graphics are a traditional and conventional form of vehicle advertising.   They are a simple and inexpensive alternative to a wrap. Generally they entail a design and informative text. Brand your vehicles with a company logo, a call to action, and/or a graphic image. This type of advertising is our most common when it comes to “mobile” options. It is a less involved process than installing a wrap, however; it still takes skill and expertise.  One should not simply “stick” the decals onto the vehicle.  There is cleaning and prep time involved as well as knowing how to properly align the text and logo’s to achieve the best end result. Our technicians methodically place graphics based on detailed proofs and measurements from our design team.Below you can see several jobs we have done over the past couple of months on fleet vehicles for local businesses in our area.

Sign Resources of NC, Inc. located in the heart of the Triad proudly serves Greensboro, Winston Salem, High Point and the entire surrounding Piedmont Triad.  Contact us today for your vehicle advertising needs.  No job is too large or too small!  Visit our website www.signresourcesnc.com or call today: 336-310-4611.


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