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May 24, 2012

Vehicle Graphics|Keeping It Affordable

Posted in: Industry News

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For the most part vehicle graphics and wraps can be very affordable, even for large fleet of trucks. When you consider the cost of other advertising mediums including print and radio advertising, the cost per impression to deliver branding and product information is very affordable indeed!

Another approach that leverages the affordability of vehicle graphics is to consider a partial wrap in combination with cut vinyl graphics denoting the business name/logo, phone number, website and other essential company information. The integration of cut vinyl graphics with photo realistic images depicting the products and service offering of the business can be a winning, yet affordable combination. A recent partial vehicle wrap for Mathieson Marine illustrates the point perfectly.

Mathieson Marine provides marine electronic products and services to the boating/maritime industry, so a waterscape of a boat race under the Golden Gate Bridge provided the perfect visual. Rather than a complete wrap the owner opted to wrap the sides of the van and used cut vinyl lettering on the front, rear, and areas above the graphic.

If you’re considering a vehicle wrap but need to economize give SignWorks a call at 510-357-2000 or email us at info@signworks.us.com to explore your options.

 


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