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November 02, 2020

Georgetown, TX – Lookout for Common Design Mistakes in Wayfinding Signs

Posted in: Industry News

Are you looking for a sign company to design wayfinding signs? Here are a few mistakes to look out for during the designing process!

Mistakes are a part of any process, but if ignored, they can cause a lot of problems. This is especially true for wayfinding signs. One small mistake, and you have sent a person to the wrong place. Sometimes designers make mistakes that can easily be avoided if you pay close attention.

You can’t afford to overlook these mistakes because they have a huge impact on the functionality of a wayfinding signage system. You don’t want to accidentally end up sharing misinformation.

So, to help you identify these mistakes early on, we are listing down the things to look out for. Keep reading to find out what you need to avoid while working on wayfinding signs.

Using the space ineffectively

When you’re designing and placing wayfinding signs, it’s essential to make effective use of the available space. You need to understand the text/space ratio to make a sign that successfully conveys the message. You also need to judge the right placement of the wayfinding signs. One misplaced sign can end up causing a lot of trouble. You need to design a system from the perspective of a viewer and a visitor. Consider walking or driving the route and identify the points where you felt the need for a sign.

Design errors

It’s easy to make design mistakes when it comes to sizes, fonts, and spacing. You need to use simple terms and clear directions. If you put in too much information or print the arrow in the wrong direction, it will lose all its functionality. Therefore, always double-check your signs before placing them. Once you have them installed, do a trial run with a few people before opening them up to everyone.

Cluttering the place

You don’t want to confuse people with too many instructions and directions. That is why it’s always best to keep things simple. If you clutter the space with several signs, you’ll only end up causing confusion. The purpose of wayfinding signage is to clearly communicate directions and eliminate confusion.

Incorrect installation of signs

No matter how well-designed a sign is, it can become completely useless with incorrect installation. And yet, it is one of the most common mistakes that designers make. A sign is only as useful as its placement. A clear understanding of decision points is vital for designing signs that actually help people. Information becomes useless when it is provided after the point that it was needed. It’s important that these signs are installed at a place that offers the viewer the time to make the correct decision.

Are you looking for a professional sign company for directional signs in Georgetown, TX? Check out our website here.


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