TheDenton CityScoop

Sign Company News
Denton, TX

A short general discussion of how digital color is produced and perceived.

BY: ,

 

Just What is Color?

Color is our brain’s perception of the light that registers on the rod and cone cells of our eyes. The light can either be generated directly as color by a device such as a projector, computer monitor, smart phone screen or a television. Or it can be produced by the selective absorption of certain wavelengths of light and the reflection of others as happens when color pigments are applied to substrate surfaces, such as is done by a printer, and then the resulting image is illuminated by a  light source. Interestingly, although everyone learned in school that the three primary colors are Red, Blue, and Yellow, these are not the colors used to produce color in either the modern printing deices or in the production of projected color.  If you look closely at a television screen, computer monitor, or more obviously a full color digital display system such as one available from our  supplier Daktronics ( see the image below) You will notice that the pixels are created with red, blue, and green light sources.  By varying the intensity and proportion of each of these 3 light source colors, a full gamut of colors can be produced from black ( all 3 sources off ) to white (all 3 sources  on at 100%).

This is an example of a Pixel, or  “picture element”  from a Daktronics full color LED sign system. It is comprised of 3 separate LED lamps, although there are expensive, single LED lamps available that internally have the 3 color producing junctions. From any reasonable viewing distance the 3 elements loose their individuality and a color is formed in the viewers mind.

 

Seen below is a standard , basic RGB  model showing the primary combinations of color as produced by the same 3 colored illuminants.

Now something  to note: if you will examine the RGB color model, you will notice a couple of interesting things- our old friend yellow appears! Not as a “primary” color as we were taught in elementary school, but it has been produced by the illuminants Red and Green! Also,  you will see that there are two other “secondary” colors formed, the colors of Cyan and Magenta. These 3 colors, in the form of pigments along with a pure black pigment  is used in the standard 4 color printing process known to everyone who has had to go and buy printer cartridges. We will discuss how printers create almost unlimited color using these four pigments (and 2 “other” colors in our professional wide-format HP 26500 printer) in my next blog article.

 

 

“Best Sign Company in Denton, TX”

Top Rated Local Custom Sign Shop / Store / Business

Denton County:

Recent

We were pleased to install a beautiful, large format graphic for the US Air Force. The graphic consisted of 4 matched panels that were installed on the main wall of…
Dallas Digital Signs & Graphic put together an incredible boat wrap for Ultimate Athletic Wear; a great choice for all things athletic from shirts to bathing suits.…
Decorative window graphics by Dallas Digital Signs & Graphics. When the Hilton hotel wanted to rev up their image, they contacted DDS&G to install some subtle, mo…
Cars are literally everywhere you look, you can’t avoid them, so what better way of advertising than to employ car wraps? Wrap film is a high-tech covering made of v…
Cars are literally everywhere you look, you can’t avoid them, so what better way of advertising than to employ car wraps? Wrap film is a high-tech covering made of v…
ADA signage it's the law ADA signage, signs that benefit Americans with disabilities are legally required and federally mandated by the Americans with disabilitie…
Few means of attracting new business are as cost effective as a good banner. Most city sign ordinances allow banners as an opportunity for a local business to gener…
Cor-Ten Steel Signage by Dallas Digital Signs & Graphics Cor-Ten steel is a ferrous alloy developed by US Steel Corporation to provide a structural steel that does…
Thank you “Legal Shield” and Karen Sandelin for your business! This week Dallas Digital Signs and Graphics had the opportunity to make for “Legal Shield” and Karen S…

“Best Sign Company in Denton, TX”

Top Rated Local Custom Sign Shop / Store / Business

Denton County:

CityScoop is the top ranked local business news network in the United States. Established in 2008, CityScoop has been providing local communities with high quality news about local businesses and their most recent projects.

About Cityscoop
ABOUT THE AUTHOR

LOCAL EXPERT

AUTHOR & CONTRIBUTOR
Profile Avatar Click to view Author Bio

Leave a message

Please wait...

Location

No address found...

Recent

We were pleased to install a beautiful, large format graphic for the US Air Force. The graphic consisted of 4 matched panels that were installed on the main wall of…
Dallas Digital Signs & Graphics has just completed another large bronze plaque for the City of Gainesville Leonard Park Aquatic Center. When the City Council decide…
Dallas Digital Signs & Graphic put together an incredible boat wrap for Ultimate Athletic Wear; a great choice for all things athletic from shirts to bathing suits.…
Decorative window graphics by Dallas Digital Signs & Graphics. When the Hilton hotel wanted to rev up their image, they contacted DDS&G to install some subtle, mo…
Cars are literally everywhere you look, you can’t avoid them, so what better way of advertising than to employ car wraps? Wrap film is a high-tech covering made of v…
Dallas Digital Signs & Graphics installs perforated window film in a variety of applications. Perforated film allows a predetermined percentage of light to pass thro…
Cars are literally everywhere you look, you can’t avoid them, so what better way of advertising than to employ car wraps? Wrap film is a high-tech covering made of v…
ADA signage it's the law ADA signage, signs that benefit Americans with disabilities are legally required and federally mandated by the Americans with disabilitie…
Few means of attracting new business are as cost effective as a good banner. Most city sign ordinances allow banners as an opportunity for a local business to gener…
Cor-Ten Steel Signage by Dallas Digital Signs & Graphics Cor-Ten steel is a ferrous alloy developed by US Steel Corporation to provide a structural steel that does…
Thank you “Legal Shield” and Karen Sandelin for your business! This week Dallas Digital Signs and Graphics had the opportunity to make for “Legal Shield” and Karen S…

ABOUT THE AUTHOR

Author bio information not available!

QR CODE

A short general discussion of how digital color is produced and perceived.