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August 21, 2015

How to use window lettering to better your business

Posted in: Industry News

Window lettering can be the ultimate tool for transforming your business. It can ensure that customers are viewing your advertising and can be used to spread the word about your business and its services, or it can simply elevate the environment from a basic office space to a classy and professional environment. Whether you’re looking to redesign your office or to increase your sales through advertising, window lettering is a simple and cost effective way to better your business! Check out some of the top ways that you can use window graphics to do so.


 Display important information without losing valuable space.

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Many businesses – particularly small businesses – don’t have space to spare for large banner stands or point of purchase displays.  Rather than clutter up an already small space, you can simply take your info to the window.  From store hours to contact information, there’s no better place than the storefront window.


 Design an eye catching logo.

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Incorporating bold color or pictures into your logo can draw attention to your business. It’s important to remember where people are going to be seeing it from so that you can design something that will best fit your environment.  Contrasting color combinations will always draw attention because they pop more than neutrals or colors that blend in with the background.

But it’s about more than just color – size is also an important factor in catching your customers’ attention. If people are going to be seeing your sign from the road, be sure to design a large sign so that they will be able to see it for more than a split second as they approach.


 Create colorful promotions.

Color attracts. If you’re running a promotion or sale that will bring in potential clients, be sure to advertise it in bright, bold color and post it up on your window with full color window graphics. If you’re looking for something temporary, you can stick to small window sticker, but if you’re in search of more long term or permanent advertisements, your range of options includes anything from a small window decal to a full sized static cling.


Spread the word with vehicle wraps.

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Did you know that, on average, a commercial vehicle receives notice a whopping 16 million times a year? Not to mention that this form of advertising leads to actual purchases. Taking your advertising to the road can work wonders for your total sales, and bring in customers from far and wide.

Anything from a full vehicle wrap to a rear view window decal is proven to grab the attention of customers and give your business the attention it deserves.


 Use frosted glass to reduce distractions in conference rooms or offices.

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Being a better business isn’t simply about racking up sales through advertising. A big part of ensuring your company’s success is increasing and maintaining good productivity levels. One simple way to invest in your employee’s productivity is by installing frosted glass, also known as etched glass. But actually taking out your existing windows or doors and installing new etched glass windows and doors is prohibitively expensive.  The answer is covering the window or door with an etched glass decal.   While offices and conference rooms with clear glass further promote distractions, adding a simple frosted glass decal reduces interferences with work and can lead to higher productivity levels.

Create professional environment with frosted glass.

Frosted glass isn’t only for privacy, it’s very aesthetically pleasing as well. A simple etched glass logo or design, or a full etched glass window can take your business to new levels and transform it from a plain office space to a professional setting that will ensure your customers of your experience and expertise.


Amp up elegance with gold etched vinyl

To maintain a classy look without sacrificing that pop of color, you should lean towards gold etched vinyl.

No matter what form of window lettering you’re looking to install, it’s sure to better your new or existing business.  Give our team of professionals a call so that we can help you figure out what option best suits your needs.

832-688-8709

order@signsuccess.com

Written by: Signs of Success – Houston, TX


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