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November 03, 2011

CityScoop Article Writing Tip – Write a Short Series of Articles

Posted in: Industry News

You can write about anything in a short series. Create a top 10 or top 5 of something. For example, the top 10 things to consider when hiring someone of your profession. Title it 10 Things To Consider When Hirig A (BLANK) In (Your City, ST).

10 Things To Consider When Hiring A Family Law Attorney In Oakland, CA

10 Things To Consider When Hiring A Pool Maintenance Service In Newark, NJ

10 Common Questions From A Professional Residential Electrician in Houston, TX

ETC…

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Step 1 is to create a first article with some introductory text and a list of the top 10 reasons, things, or ideas to consider. Simply introduce your series of articles and explain the goal of the series. Each week you’ll feature a new part in the series and over the course of 2.5 months you’ll publish that series. Use the forward dating function to schedule your articles so they automatically publish to your blog at a later date. This will save you lots of time!

When titling your article, follow the format below and shown in the above examples as well:

10 Steps In Changing Out Your Light Bulb | Tips From An Electrician In St Louis, MO

In this series of articles we’ll cover 10 important questions that you should address when hiring a pool maintenance service company. If you have any questions that you’d like answered that didn’t make this list, please fill out the form below and we’ll make sure to include it!

1. What areas do you serve?

2. How much does your service cost?

3. Are you licensed?

4. Do you do commercial or residential or both?

ETC…

At the end of the article you can put a call to action quote, like “Mention that you found us on CityScoop for 10% off. 555-555-5555.”

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Step 2 is done after you’ve finished your 10 part series. Return to the original article with all 10 points list and link each one its respective article. Now you’ve got a great little resource. Send client to this page. Maybe even include it in your email signature? Place a link to it on the home page of your CityScoop website, or maybe even your personal website? Use it how you like!


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