Vesta Hospitality of Vancouver, WA Creates Internal Branding Campaign Using Custom Business Signs
Posted in: Industry News
Vesta Hospitality manages 11 hotels across the United States that operate under a number of different brands. The hotels all look different and employees’ name tags show different logos. But below the surface of each individual brand, Vesta Hospitality employees all share the same values and dedication to their guests and their company mission. They came to us to create a solution to the challenge of unifying their in-house / behind-the-scenes Vesta Hospitality branding for their associates.
The results were slightly different for each hotel but each wall reflected Vesta’s singular values and dedication to their stakeholders. The visuals allow them to present a consistent message across their locations stretching from Portland, OR to Savannah, GA . It’s a great introduction for new employees as well as a continual refresher for existing staff.
Vesta Hospitality is a respected industry leader offering a complete range of services, including management, development and purchasing. With over 100 years of combined experience, Vesta Hospitality teams focus on building lasting relationships with investors, hotel owners, associates and guests.
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