Vehicle Wrap Industry Tips & Advice | How Can A Car Wrap Help Your Business?
May 23, 2011
Whenever you’re embarking on a new advertising campaign, it’s always important to establish your goals. This principle holds especially true for versatile marketing methods like car wraps. Vehicle graphics can be used to achieve a lot of different things, from lead generation, to general brand awareness, to advertising specific promotions. Not sure how a vehicle wrap can help you? Head over to our Philadelphia car wraps blog to take a quick quiz and see how a vehicle wrap can help your business!
Vehicle Wrap Industry News | 5 Benefits of 3M Clear Bra Protection For Your Car
May 4, 2011
Vinyl vehicle wrap materials have advanced quite a bit in recent years. One of the most exciting advances has been the development of a protective invisible cover called clear bra protection by 3M. A 3M clear bra is a virtually invisible piece of material that protects hoods, mirrors, and bumpers from dents, rock chips, and scratches. When you own a luxury car, clear bra protection is an invaluable way to protect your investment. To find out more about this miracle material, head over to our Philadelphia clear bra protection blog and read all about 5 benefits to installing a 3M clear bra on your car!
Vehicle Wrap Industry Tips & Advice | Vehicle Wrap Design Myths
April 28, 2011
Flames are a common car decal motif in both personal car wraps and commercial vehicle wraps. You see them zipping over the hood and jutting out of wheel wells, presumably making the car look like its going so fast that its on fire. Unfortunately, as common as they are as a design element, flames rarely make a whole lot of sense in a commercial vehicle wrap. For a restaurant catering van wrap that specializes in spicy foods? Sure. Flames on a landscaping truck wrap? Definitely not. For more thoughts on the Philadelphia vehicle wrap design myth that flames need to be involved in every wrap, check out the link.
Vehicle Wrap Industry News: Fleet Wrap Branding, Then and Now
March 15, 2011
If you lived in the Philadelphia area during the 1980′s, you might remember the commercial for WPVI Channel 6 Action News, which used the catchphrase, “there goes that news van again!” The commercials focused on the omnipresence of the Action 6 news team, with its recognizable van. What made the van so easy to spot? Vehicle graphics, of course! Kudos for Action 6 putting so much focus on their partial van wrap!
We wrote a little blog post on the news van fleet wrap branding of then and now, complete with the 1980′s commercial. Click the link to check it out!
Vehicle Wrap Industry Education | Three Ways To Wrap Your Fleet
March 8, 2011
If your business owns a fleet of vehicles, you may be trying to understand the ins and outs of vehicle wrapping and fleet branding. There are three basic types of vehicle wraps: full vehicle wraps, partial vehicle wraps, and vehicle graphics. All three differ in cost and apprentice, but whether you go for a full wrap, partial wrap, or graphics, your business is sure to be noticed. Check out our blog article for a graphic that clearly shows the difference between these vehicle wrap methods.
Vehicle Wrap Industry Tips & Advice | Vehicle Wrap Design: Traffic Distractions
February 28, 2011
When you’re stuck in traffic behind a vehicle wrap, there isn’t much else to look at. Because you’re driving your attention has to be focused on the road, and because the road is at a stand still, your eyes are most likely going to be drawn to the brightly colored mobile billboard in front of you.
Unfortunately for the wrap’s owner, if the vehicle wrap in front of you is poorly designed or badly installed, you won’t be paying attention to the service being advertised, but rather the bad choices made by the designer or installers. This happened to me recently and I was inspired enough to write a blog post about it. Learn more about the vehicle wrap traffic distractions to avoid by clicking the link!
Signage Industry Education | Stud Mounted Flat Cut Letters
February 28, 2011
If you like price and durability of flat cut letters but crave a little shadow and drama, consider mounting your metal or acrylic letters with studs. Stud mounted flat cut letters have the look of a dimensional sign while still keeping cost down.
To learn all about this cool look for your outdoor or indoor signs, check out our recent blog article on stud mounted flat cut letters.
Signage Industry Tips & Advice | Terrific Sign Textures: Architectural Finishes!
February 21, 2011
Does your lobby sign need attitude? Could your wall sign use a little pizazz? Does your office signage need a little texture? Well worry no more, we recently read about a fantastic way to add something new to your indoor signage. We’re talking about 3M DI-NOC architectural finishes, a series of textured and patterned vinyl that can act as a major upgrade to many forms of signage. From wood grain to carbon fiber there’s something to fit any sensibility. Interested in reading some tips for how to use these cools materials? Check out our blog post on architectural finishes for signs.
Vehicle Wrap Industry News | Vehicle Wraps, Art, and Endangered Species
February 9, 2011
One of the cool things about being in a growing industry like vehicle wraps, is that you get to see cool projects being turned out every day. One recent amazing project is a new series of bus wraps in San Francisco, which turn city buses into mobile works of art for a cause. The project is called endangerbus, and each wrap features a beautiful picture of an animal that is endangered within the bay area. We did a write up on the project over at our blog – check it out to learn more about this vehicle wrap for a cause!
Vehicle Wrap Industry News | Super Vehicle Graphics Bowl: Packers vs. Steelers
February 1, 2011
Ah, the Super Bowl. A time of intense rivalry, fierce competition, and delicious snacks.
We thought that it might be fun to take the competition this year to the new level and see which team the best graphics made by the craziest fans! Can you guess who the winner of the Super Vehicle Graphics Bowl will be? From golf carts to an air plane, if you love vehicle graphics and you love football, you’ll love our latest blog post!
