Nestled along the Housatonic River, New Milford is a lovely town that protects and preserves its historical roots and small-town feel. It is against this backdrop that a vibrant business community is growing rapidly. Remaining competitive in this location as well as nearby Danbury and other surrounding cities is vital to companies large and small. For this reason, you see more and more vehicle wraps in New Milford, CT. For the business owner or manager who has been thinking of including this marketing product in the company’s advertising lineup, but still has some questions, we have created this FAQ section on wraps.
Q: What is a vehicle wrap?
A: A vehicle wrap is the application of a digitally imprinted vinyl product over your vehicle’s paint job. There are two types of wraps: full and partial. The full wrap covers every inch of the car, truck or van. The partial option incorporates the color of the vehicle into the artistic design and covers only some parts. Since we use less vinyl for a partial wrap, you pay less, which makes this a very attractive advertising product for fleet operators.
Q: Does advertising with a wrap really work in and around New Milford?
A: Do not allow yourself to be lulled into complacency by the small-town vibe that the town cultivates. Business is booming, and competition for the consumer dollar is fierce. Remember also that your customers are not only those in the local area but also those in nearby cities. In short, a full or partial wrap product most certainly works very well in this town and the surrounding areas to build name recognition and enhance brand awareness.
Q: Aren’t other advertising methods cheaper?
A: Although a wrap – full or partial – requires a small up-front investment, it is a lot less expensive than other marketing methods in the long run. Consider that the wrap will last for about five years. Remember also that you have the power to take the vehicle to the areas where your target demographic works, lives or plays. In short, you are in full control of when and where your marketing message is displayed. This level of control is not something you get with a billboard or newspaper ad. Studies have proven that the cost to reach 1,000 eyeballs is measured in pennies when installing a wrap; it is measured in several dollars when using other advertising options.
Q: Who does the best vehicle wraps in New Milford, CT?
A: The pros at Unlimited Signs, Designs and Graphics are well known for the artistic creations they design and the high-quality jobs the installers do. Contact our graphic artists for a consultation to find out how we can transform your marketing or branding message into an eye-grabbing wrap product that turns heads and positions your brand in the most advantageous manner possible. We work with you or your management team to turn the company’s vehicle into an extension of your advertising message. Contact us today to get started on the design process.
