The restaurant signs and graphics Orange County business owners commission and install in their properties are as varied as the menus and settings they offer. What all these signage products have in common is the need for a clear display of the branding message as well as for the ease with which guests can read these markers. What are your options?
Wall Murals and Graphics
Do you want to set the tone at your restaurant with a wall that displays products or ingredients? When freshness is a key component of your marketing message, displaying images of fresh produce can have a huge impact on the mood of your eatery. Capitalize on the growing health consciousness of your guests by underscoring your commitment to providing healthy food choices.
Although murals are quite decorative and easily communicate a marketing message, wall graphics can fulfill a purely ornamental purpose. Use them to add some local color to your space by displaying depictions of nearby attractions and landmarks. Place these around your walls to add some color to the space as well.
Restaurant Menu Boards
The menu board is a ubiquitous style element in most any eatery. Have a bit of fun with it! Framed posters or vinyl-covered boards work well. Decorative food cart graphics displayed above the salad bar, pizza station and similar elements of your food setup work well, too. Traditional menu boards are ideal for mounting right above the counter where they display prices alongside menu items. For a more whimsical approach, consider the use of traditional blackboard A-frames with hand lettering.
Window Graphics and Lettering
One of the most important signage products is designed to be seen by passersby. Use window lettering to market and brand your eatery to those who are walking past the property. When installed on the windowpanes, these letters use your company colors and distinctive font as well as your logo display to generate name recognition and enhance brand awareness.
Adding your hours of operation to the doors is a good idea as well. If you host a happy hour, consider adding this information to the door glass. Yet beyond these signage options, consider also the application of seasonal graphics and decals. They could highlight your participation in local fairs, culinary contests and advertise specials during the holiday seasons.
Before You Even Open Your Doors
Generate interest in your restaurant by obstructing the view into the space with window graphics or posters during the construction phase. Among the restaurant signs and graphics Orange County restaurateurs rely on, these succeed at creating a buzz before you even install the exterior building sign. Glass door wraps, for example, turn passersby into curious future customers. Pair this signage product with temporary banners that advertise your business. Telling folks that you will be “opening soon” creates interest.
Putting Together Your Order
The signage professionals at Superior Signs and Graphics routinely work with restaurant owners in and around Orange County. We install exterior building signage, monument signs, interior posters and, of course, the required ADA-compliant markers. We also focus on restaurant menu boards and the decorative touches that make your venue stand out. Call us today for a site survey.
